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Doodly

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$49 per month
Free Trial
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Agriculture, fishing, and forestry
  2. Healthcare and life sciences
  3. Banking and insurance

What is Doodly

Doodly is a desktop animation tool focused on creating whiteboard-style explainer videos using drag-and-drop scenes, characters, props, and hand-drawing effects. It is commonly used by marketers, trainers, and small businesses to produce short narrated videos for presentations, social media, and internal communications. The product emphasizes template-based 2D animation workflows rather than full timeline-based character animation or 3D production.

pros

Fast whiteboard video creation

Doodly provides a library-driven workflow for assembling scenes quickly without requiring traditional animation skills. Users can combine prebuilt assets with a hand-draw effect to produce a consistent whiteboard look. This makes it practical for short explainer videos where speed and repeatability matter more than custom animation. The approach is simpler than general-purpose 3D or full animation suites in the reference space.

Template and asset library

The product includes reusable characters, props, and backgrounds designed for explainer-style videos. Assets can be placed and resized with drag-and-drop controls, reducing the need to source external artwork for basic projects. This supports non-designers who need acceptable visuals for business communications. The library-centric model aligns with common explainer-video use cases.

Offline desktop application

Doodly runs as a desktop application, which can be useful for teams that prefer local editing rather than browser-only tools. Local projects can be worked on without relying on continuous internet connectivity. This can also simplify usage in restricted network environments. Export is oriented around producing standard video outputs for distribution.

cons

Limited advanced animation control

Doodly is optimized for whiteboard and simple 2D motion rather than complex character rigging, detailed keyframing, or cinematic sequencing. Users needing fine-grained timeline control, physics, or advanced compositing typically outgrow this style of tool. The resulting animations can look uniform across projects due to the constrained visual format. This limits suitability for high-end brand storytelling or sophisticated motion design.

Style constrained to whiteboard

The core output aesthetic centers on hand-drawn/whiteboard explainer videos, which may not fit every brand or content type. While users can vary scenes and assets, the overall look remains within a narrow range compared with broader animation and video creation platforms. Organizations that require multiple animation styles (e.g., mixed 2D/3D, cinematic, or highly custom visuals) may need additional tools. This can increase production complexity across a content portfolio.

Asset licensing and add-ons

Many template-based animation products rely on bundled libraries and optional add-on packs, which can affect total cost and creative flexibility. If a required character, prop, or background is not available, users may need to import external graphics and adapt them to the tool’s constraints. This can introduce extra design work and consistency challenges. Teams should validate licensing terms for exported videos and any third-party assets they import.

Plan & Pricing

Plan Price Key features & notes
Standard $49 per month / $490 per year (billed annually) 1,164 character images; 1,620 prop images; 150 royalty-free music tracks; 20 video templates; 35 fonts; 84 scene templates; create unlimited videos; use on multiple computers; 7 TB cloud storage; standard support; includes access to Standard versions of Doodly, Toonly, Talkia, People Builder, Pyks & Voomly; "Try for free" (14-day trial available via Voomly Cloud).
Enterprise $79 per month / $790 per year (billed annually) 3,959 character images; 3,341 prop images; 250 royalty-free music tracks; 40 video templates; 70 fonts; 84 scene templates; create unlimited videos; use on multiple computers; 10 TB cloud storage; premium support; includes access to Enterprise versions of Doodly, Toonly, Talkia, People Builder, Pyks & Voomly; "Try for free" (14-day trial available via Voomly Cloud).

Seller details

BrainCert
Private
https://www.braincert.com/
https://x.com/braincert
https://www.linkedin.com/company/braincert/

Tools by BrainCert

Doodly
BrainCert

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