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Google Application migration

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Ease of management
Quality of support
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  1. Information technology and software
  2. Arts, entertainment, and recreation
  3. Agriculture, fishing, and forestry

What is Google Application migration

Google Application Migration is a Google Cloud service used to move and modernize application workloads into Google Cloud. It targets IT operations and cloud engineering teams that need to migrate existing applications with minimal downtime while preserving application dependencies and configurations. The product focuses on orchestrating application moves into Google Cloud environments and integrating with Google Cloud services for post-migration operations and optimization.

pros

Native Google Cloud integration

The service integrates directly with Google Cloud identity, networking, and operational tooling used to run workloads after migration. This reduces the need for third-party connectors when the destination is Google Cloud. It also aligns migration execution with Google Cloud resource models and permissions, which can simplify governance for organizations standardized on Google Cloud.

Supports application-focused migrations

The product is oriented around migrating application workloads rather than only copying files or moving mailbox/content repositories. This can help teams coordinate dependencies and cutover steps that are common in application moves. It is better suited to infrastructure and application migration scenarios than tools primarily designed for SaaS tenant-to-tenant content migration.

Operational continuity tooling

Migration workflows typically include mechanisms to stage data, validate readiness, and execute cutovers with controlled downtime. This supports repeatable migration execution across multiple applications. For organizations running many workloads, standardized workflows can reduce manual runbooks and improve auditability of migration steps.

cons

Primarily Google Cloud destination

The product is designed for migrations into Google Cloud, so it is not a neutral, multi-cloud migration orchestrator. Organizations planning to migrate to multiple cloud providers may need additional tools or parallel processes. This can increase operational complexity when a portfolio spans more than one target cloud.

Less suited for SaaS content moves

Compared with products in this space that specialize in tenant-to-tenant migrations for collaboration suites (e.g., mail, files, SharePoint-style content), this offering is not primarily positioned for those use cases. If the migration scope is dominated by end-user content and SaaS workloads, teams may require separate migration utilities. That can lead to split tooling across application and content migrations.

Requires cloud engineering expertise

Successful application migrations typically require planning around networking, IAM, security controls, and post-migration operations in Google Cloud. Teams without prior Google Cloud experience may face a learning curve and longer project timelines. Additional effort may be needed to align migrated applications with organizational standards for monitoring, logging, and cost controls.

Plan & Pricing

Pricing model (summary): No charge for the migration products themselves (provided "no charge" / free for migrations into Google Cloud). Customers pay for underlying Google Cloud resources consumed during testing, validation, and after cutover (Compute Engine, GKE, Cloud Storage, networking, etc.). Paid Google Cloud Support options are available separately.

Product-specific details (official Google Cloud pages):

  • Migrate to Virtual Machines (Migrate for Compute Engine)

    • Price: Provided at no charge for migrations into Google Cloud.
    • Key features & notes: Migration software is free; you pay normal Compute Engine, storage and networking charges for VMs used during test-clone or cutover and for workloads after migration. Paid support for the product is available.
  • Migrate to Containers (Migrate for Anthos / Migrate for GKE)

    • Price: Provided at no charge for migrations into Google Kubernetes Engine (GKE).
    • Key features & notes: Migration/containerization tooling is free; you pay for GKE clusters and other Google Cloud resources used during and after migration. Paid support for the product is available.
  • Migration Center (cost estimation and discovery platform)

    • Price: Migration Center provides cost-estimation, discovery, and assessment tooling as part of Google Cloud; documentation references starting/using the tool and indicates "Get started for free" and use of Google Cloud free trial credits for POCs.
    • Key features & notes: Migration Center helps estimate cloud spend, run discovery, and plan migration waves. Actual running resources incur normal Google Cloud charges.

Free offerings / trials:

  • Google Cloud new-customer free trial ($300 credit) and always-free product limits are available and referenced in migration product docs for POCs and testing.

Seller details

Google LLC
Mountain View, CA, USA
1998
Subsidiary
https://cloud.google.com/deep-learning-vm
https://x.com/googlecloud
https://www.linkedin.com/company/google/

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