Hevo Data
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$299 per month
Free TrialFree version
Small
Medium
Large
- Accommodation and food services
- Retail and wholesale
- Arts, entertainment, and recreation
What is Hevo Data
Hevo Data is a cloud-based data integration platform that automates extraction and loading of data from SaaS applications, databases, and event sources into cloud data warehouses and data lakes. It is used by analytics and data engineering teams to centralize data for reporting, modeling, and downstream activation workflows. The product emphasizes managed connectors, near-real-time ingestion, and transformation options through both in-platform features and integration with external transformation workflows. It also offers reverse ETL capabilities to sync curated warehouse data back into business applications.
Broad managed connector catalog
Hevo Data provides prebuilt connectors for common SaaS tools, databases, and cloud warehouses, reducing the need to build and maintain custom pipelines. This is useful for teams consolidating marketing, sales, product, and finance data into a single analytics environment. Connector-based setup typically shortens time-to-ingest compared with approaches that rely heavily on custom scripts. The platform also supports incremental loads and change-data-capture patterns for certain sources.
Near-real-time data ingestion
The platform supports continuous or frequent syncs for many sources, enabling fresher data in the warehouse for dashboards and operational reporting. This can be important for use cases like campaign performance monitoring, customer lifecycle analytics, and anomaly detection. Compared with batch-only extraction tools, this reduces latency between source updates and warehouse availability. Monitoring and alerting features help teams detect pipeline failures and lag.
Includes reverse ETL workflows
Hevo Data includes capabilities to push modeled warehouse data back into business systems, supporting operational use cases such as audience syncing and enrichment of CRM records. This reduces the need to maintain separate tooling for warehouse-to-app activation in some environments. It can help standardize definitions by using warehouse tables as the source of truth for downstream tools. The approach aligns with teams that want both ingestion and activation under one vendor relationship.
Connector depth varies by source
Not all connectors expose the same breadth of objects, endpoints, or historical backfill options, and some sources may require workarounds. API rate limits and schema changes in upstream SaaS tools can still cause sync delays or maintenance work. Teams with niche applications may need to build custom integrations or use intermediate storage. This can reduce the “set-and-forget” value for less common systems.
Transformations may require external tooling
While the platform supports transformation features, many organizations still rely on dedicated transformation frameworks for complex modeling, testing, and version control. This can introduce additional components and operational overhead in the data stack. Teams expecting a full end-to-end ELT experience may need to integrate separate tools for advanced orchestration and data quality checks. Governance and lineage requirements may also drive adoption of complementary platforms.
Not a full backup or recovery suite
Although replication into a warehouse can support some recovery scenarios, Hevo Data is not designed as a comprehensive backup product for restoring entire operational systems. It does not replace application-native backup/restore, point-in-time recovery, or immutable backup controls required for ransomware-focused strategies. Organizations with strict backup compliance typically need dedicated backup and archival tooling. Treating analytics replication as backup can leave gaps in restore workflows and retention policies.
Plan & Pricing
Pricing model: Pay-as-you-go (credit-based) with plan tiers that set per-credit unit price and feature limits.
Free tier/trial:
- Free plan: $0 / credit — up to 1M events/month for limited connectors (includes unlimited pipelines, up to 5 users, 50 free sources).
- Free product trial: 14-day full-feature trial (no credit card required) for SaaS signup (note: AWS Marketplace public offer trial differs).
Per-credit prices (listed on official pricing page):
- Free: $0 / credit (up to 1M events/month for limited connectors).
- Starter: $1.00 / credit — "Starts at $299/month" (includes up to 10 users, 150+ connectors, dbt core integration, SSH/SSL).
- Professional: $1.50 / credit — "Starts at $549/month" (includes streaming pipelines, unlimited users, Hevo APIs, reverse SSH).
- Business Critical: $2.00 / credit — Custom enterprise pricing; contact sales (adds RBAC, SSO, VPC peering, priority 24x7 support).
Notes & billing model (from official site):
- Events (rows added/edited/deleted) are the metered unit; credits are consumed based on Events. Metering is per 1,000 Events for overages in some contexts. Historical/backfill rows are free; you are billed for changed data (upserts/deletes) only.
- Capacity commitments (pre-purchased credits) offer savings (Hevo states savings up to ~30–50% depending on commitment) and unused credits can roll over if you renew at same or higher level.
- For AWS Marketplace public offers some plans are pay-as-you-go with monthly or yearly billing; private offers are customizable.
Example costs / entry thresholds:
- Starter example: $1/credit and site indicates Starter "Starts at $299/month" (so a practical minimum paid starter subscription shown on site).
- Professional example: $1.50/credit and site indicates Professional "Starts at $549/month".
Discount options:
- Capacity commitments (pre-purchase credits) with multi-month/annual commitments give meaningful discounts (site cites up to 50% savings).
Seller details
Hevo Data, Inc.
San Francisco, CA, USA
2017
Private
https://hevodata.com/
https://x.com/hevodata
https://www.linkedin.com/company/hevo-data/
