Akia
Concierge software
Guest messaging software
Hotel management software
Hospitality software
Hotel software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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What is Akia
Akia is a guest messaging and digital engagement platform used by hotels and other lodging operators to communicate with guests via SMS and web-based messaging. It supports pre-arrival, in-stay, and post-stay workflows such as check-in instructions, service requests, and operational notifications. The product typically integrates with property management systems (PMS) and other hotel systems to route requests to staff and keep guest context in one place.
SMS-first guest communications
Akia centers on text messaging, which can reduce friction for guests who prefer not to download an app. Teams can use templates and automated messages for common scenarios like arrival instructions and service updates. This approach aligns well with properties that want fast adoption across a wide range of guest demographics.
Operational request routing
The platform supports capturing guest requests and routing them to the appropriate staff or department. This can help standardize how requests are logged and followed up compared with ad hoc phone calls. It also provides a single thread per guest interaction to reduce missed handoffs.
Integrations with hotel systems
Akia is positioned to connect with core hotel systems (commonly PMS and related tools) to pull guest and reservation context. Integrations can reduce manual data entry and help personalize or time messages based on stay details. This is important for scaling messaging beyond a single property or small team.
Not a full PMS
Despite being used in hotel operations, Akia is primarily a communications layer rather than a complete hotel management suite. Properties still need a separate PMS and other operational systems for reservations, billing, and housekeeping management. Buyers looking for an all-in-one hotel system may find the scope limited.
Integration depth varies
The value of guest messaging depends heavily on how deeply it integrates with the property’s existing stack. Integration availability and feature depth can vary by PMS/vendor and by property configuration. Some workflows may still require manual steps if the needed data or triggers are not available through integrations.
SMS cost and compliance considerations
SMS-based programs can introduce ongoing messaging costs that scale with volume and number of properties. Hotels also need to manage consent, opt-out handling, and regional messaging rules. These requirements can add operational overhead compared with purely in-app messaging approaches.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Bronze | Not published on official website — contact sales / "Get started" | AI-Powered Messaging; PMS integration; Guest Services Agent (ChatGPT integration, Responder, Request Handling, Upsells/Upgrades); Teamspace; Journey Builder; Unlimited Conversations; Unlimited Mini Apps (Digital Check-In, Third-Party Authorizations, Cashless Tipping, Arrival Guides). |
| Silver | Not published on official website — contact sales / "Get started" | Everything in Bronze plus Unified Inbox (Expedia/Booking.com, Airbnb/VRBO, WhatsApp, Email, Facebook Messenger); Web Chat; Reservations Agent. |
| Gold | Not published on official website — Talk to sales | Everything in Silver plus Dynamic Experiences (Message Variations, Mini App Display Rules); Rule-Based Attributes; Conversation Routing; greater automation capabilities. |
| Platinum | Not published on official website — Talk to sales | Everything in Gold plus Guest Data Platform features: ID Verification (real-time verification, encrypted storage), Enriched Profiles (advanced segmentation, AI-powered analysis), Custom Fields; positioned as enterprise-level. |
Modules (official site lists available modules but does not publish module pricing):
- Unified Inbox — connects OTA/social channels and enables web chat (+2 scheduled actions). No price published on akia.com.
- Dynamic Experiences — custom conversation flows and Mini App display rules (+2 scheduled actions). No price published on akia.com.
- Marketing — email marketing, audience segmentation, reputation management (+3 scheduled actions). No price published on akia.com.
- ID Verification — government ID verification before arrival (+2 scheduled actions). No price published on akia.com.
- Device Hub — door lock / IoT integrations; automatic issuance of door codes. No price published on akia.com.
Free product noted on official site:
- Teamspace (internal chat) — explicitly listed as FREE / "Totally free. No credit card required." (official akia.com Teamspace feature page).
Notes:
- Akia’s official pricing page (akia.com/pricing) lists plans and module names and directs users to "Get started" or "Talk to sales" for some tiers, but it does not publish per-plan or per-unit monetary prices on the public pricing page. No official site page was found that publishes numeric prices, per-unit rates, or a self-serve price table for the main paid plans.
- All information above is taken solely from Akia’s official website (akia.com and mkt.akia.com subpages).
