
iStaging
Real estate virtual tour software
Real estate software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$5 per month
Small
Medium
Large
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What is iStaging
iStaging is a virtual tour and 3D/AR presentation platform used to create and publish immersive property and space walkthroughs from 360° photos and related media. It is used by real estate agents, brokerages, and property marketers to build branded tours, share listings online, and support remote viewing. The product also includes options for virtual staging and interactive elements (for example, hotspots and embedded content) to enrich tours across web and mobile devices.
Broad tour creation options
iStaging supports building tours from 360° imagery and combining multiple media types into a single interactive experience. This fits workflows where teams want to assemble tours without relying on a single proprietary capture device. It also supports use cases beyond residential listings, such as commercial spaces and hospitality-style walkthroughs.
Interactive and branded experiences
The platform provides tools to add hotspots, information panels, and other interactive overlays to guide viewers through a space. Branding controls help teams present tours under an agency or brokerage identity rather than a generic viewer. These capabilities align with common requirements for listing presentation and lead engagement.
Virtual staging and AR features
iStaging includes virtual staging capabilities that let users present furnished or reimagined interiors without physical staging. It also offers AR-oriented viewing/presentation features that can be used for showcasing spaces and layouts in more immersive formats. This can be useful for marketing empty properties or new developments where visualization is important.
Capture quality depends on hardware
When tours are created from third-party 360° cameras, final output quality depends heavily on the camera, shooting technique, and post-processing. Users may need additional equipment or photography expertise to match the visual consistency of solutions that tightly integrate capture and processing. This can increase time spent on production and quality control.
Advanced features add complexity
Interactive hotspots, staging, and multi-media tour design introduce more configuration steps than basic tour builders. Teams may need training and internal standards to keep tours consistent across agents and listings. For high-volume operations, this can affect turnaround time if workflows are not standardized.
Integration depth varies by stack
Real estate teams often require tight connections to listing management, CRM, and website CMS tooling. Depending on the organization’s existing systems, iStaging may require manual steps or custom work to fit end-to-end publishing and lead capture processes. Buyers should validate available integrations and export/embed options against their specific stack.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Essentials | $5 per month | For real estate agents & hosts — 3 active virtual tours; Live in 10 minutes; Instant social sharing; Cloud editor; "Start Free Trial" button shown; Views free up to 1,000 per tour. |
| Advantage | $150 per month | For retail, museums & events — Smart multimedia tags; 3D object viewer; Audio guided tours; Screen-sync video calling; 3 virtual tours; Up to 50 360 products / 3D models; Free up to 1,000 views per item; includes add-ons store & language localization. |
| Premier | $390 per month | For luxury sales & VIP retail — 3D spatial showroom; Guest logins & favorites; White-label branding; Private invite-only access; 3 virtual tours; Up to 50 360 products / 3D models; Free up to 1,000 views per item; includes advanced features (see pricing page). |
| Bespoke | Custom Price | Enterprise / large-scale — Custom pricing via Contact Us; Custom workflows, system integration, mass scale deployment, priority support. |