WhatsApp API

Pricing model: Pay-as-you-go (conversation-based) Free tier/trial: First 1,000 conversations each month are free (permanent free tier). No time-limited free trial was found on the official site. How charges work: Charges are applied per 24-hour conversation session (different rates for business-initiated and user-initiated conversations). A conversation session initiates on delivery of a business-initiated message, or delivery of a business reply to a user-initiated message, and ends 24 hours after delivery of the first business message in the conversation. Billing & access: No platform access fee to use the WhatsApp Business Platform directly. Billing options when accessing the platform directly: credit card or Monthly Invoicing (Monthly Invoicing recommended for expected spend > $10,000 USD/month). Business Solution Providers (BSPs) may charge additional fees on top of Meta’s conversation charges. Example costs / rate card: The official per-country, per-conversation rates (rate card) are published by Meta in the WhatsApp Business Platform rate card (country-specific conversation rates and distinctions between business-initiated/user-initiated). The rate card itself could not be retrieved in this browsing session due to access limits; therefore specific numeric country rates are not included here. Discounts: The official site references billing options and partner billing; no universal volume/commitment discount schedule is published on the visible official FAQ pages (the per-country rate card and developer docs are the authoritative source for exact rates and any volume-based tiers).