BOGOS by Secomapp
Merchant marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$23.99 per month
Free TrialFree version
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What is BOGOS by Secomapp
BOGOS by Secomapp is a merchant marketing app focused on creating “buy one, get one” and related promotional offers for online stores. It is primarily used by e-commerce merchants to run time-bound or rule-based incentives that increase conversion and average order value. The product centers on configuring offer conditions (e.g., eligible products, quantities, and discount outcomes) and presenting the promotion in the storefront and cart/checkout experience. It is typically deployed as a lightweight promotion layer rather than a full loyalty, marketplace, or local-deals platform.
Purpose-built BOGO promotions
The product focuses specifically on BOGO-style mechanics (free items, discounted second items, and similar multi-item incentives). This specialization makes it easier to implement common retail promotion patterns without building custom discount logic. It suits merchants that want a straightforward promotion tool rather than a broader consumer marketplace or booking-led marketing system.
Rule-based offer configuration
BOGOS supports configuring eligibility rules such as product selection, quantity thresholds, and promotion scheduling. This enables merchants to run targeted campaigns (e.g., specific collections or SKUs) and control when offers activate. Rule-based setup helps standardize promotions across campaigns and reduces manual discounting at order time.
Storefront and cart messaging
The app is designed to display promotional messaging where shoppers make purchase decisions, such as product pages and cart/checkout flows (implementation varies by theme and platform). Clear in-context messaging can reduce confusion about how the offer applies. This aligns with merchant marketing needs that emphasize conversion-oriented on-site experiences rather than off-site deal distribution.
Narrow scope beyond BOGO
Because the product is centered on BOGO mechanics, it may not cover broader merchant marketing needs such as loyalty programs, referral systems, customer segmentation, or multi-channel campaign management. Merchants often need additional tools for email/SMS, retention, or marketplace-style deal distribution. This can increase the number of apps required to run a full promotional stack.
Platform and theme dependencies
Offer display and behavior can depend on the underlying e-commerce platform, theme structure, and compatibility with other discount or cart apps. Merchants may need theme adjustments or support to ensure promotions render correctly and do not conflict with existing discount logic. Complex storefront setups can require testing across devices and checkout scenarios.
Limited enterprise controls
For larger teams, the product may not provide advanced governance features such as granular roles/permissions, approval workflows, or detailed audit trails. Reporting may be oriented toward promotion usage rather than end-to-end attribution across channels. Organizations with complex merchandising operations may require more comprehensive promotion management and analytics.
Plan & Pricing
| Plan | Monthly price (monthly billing) | Yearly price (per-month, billed annually) | Key features & notes |
|---|---|---|---|
| Basic | $29.99 per month — Includes 300 monthly orders attributed by BOGOS; $0.05 per additional order (max $150). | $23.99 per month (billed $287.99 annually) — Unlimited orders (annual plan). | All essential features; 24/6 customer support; translation and core promotion features. |
| Professional | $49.99 per month — Includes 600 monthly orders attributed by BOGOS; $0.05 per additional order (max $250). | $39.99 per month (billed $479.99 annually) — Unlimited orders (annual plan). | All essential features; 24/6 customer support; higher order allowance. |
| Unlimited | $69.99 per month — Includes 1,000 monthly orders attributed by BOGOS; $0.05 per additional order (max $350). | $55.99 per month (billed $671.99 annually) — Unlimited orders (annual plan). | All essential features; 24/6 customer support; larger order allowance. |
| Plus | $109.99 per month — Includes 2,000 monthly orders attributed by BOGOS; $0.05 per additional order (max $600). | $79.99 per month (billed $959.99 annually) — Unlimited orders (annual plan). | All essential features; 24/6 customer support; for Shopify Plus stores. |
Notes: Pricing page also lists "Exclusive add-ons" (Checkout Upsell, BOGOS API, Headless/Hydrogen) and a toggle between Monthly and Yearly where Yearly offers ~20% savings. The vendor page additionally advertises a free plan with 30 lifetime free orders and a 7-day free trial for Premium.
