BrainStorm
Digital adoption platforms
Customer education software
Corporate learning management systems
Learning experience platforms (LXP)
Microlearning platforms
Talent management software
Training eLearning software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$8,000 per year
Free TrialFree version
Small
Medium
Large
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What is BrainStorm
BrainStorm is a customer education and digital adoption platform focused on helping organizations drive end-user proficiency for business applications through structured learning content and in-app guidance. It is used by customer success, enablement, and training teams to onboard users, support feature adoption, and reinforce best practices with role-based learning paths. The platform combines a content library, microlearning-style campaigns, and analytics to track engagement and learning outcomes across customer or internal audiences.
Structured learning paths and campaigns
BrainStorm supports role-based learning paths and time-based learning campaigns that help teams roll out training in a controlled sequence. This fits common customer onboarding and change-management workflows where training needs to be staged. It also supports reinforcement over time, which is useful for adoption beyond initial go-live.
In-app guidance for adoption
The product includes digital adoption capabilities that can deliver contextual guidance within supported applications. This reduces reliance on separate documentation and helps users learn while completing tasks. It aligns well with teams that need to improve feature utilization and reduce support tickets through guided workflows.
Engagement and outcome analytics
BrainStorm provides reporting on learner engagement and completion to help teams understand which content is used and where users drop off. These insights support iterative improvements to training programs and targeted follow-ups. Analytics also help customer-facing teams demonstrate enablement activity to stakeholders.
Coverage depends on integrations
Digital adoption value depends on which third-party applications and environments BrainStorm can instrument effectively. If a target app is not supported or requires custom work, teams may need alternative training delivery methods. This can limit scalability across diverse software stacks.
Content creation requires effort
While platforms like this can provide templates and libraries, organizations still need to create and maintain content that matches their processes and configurations. Frequent product changes can increase upkeep for in-app guidance and learning paths. Teams without dedicated enablement resources may struggle to keep materials current.
Not a full talent suite
Although it can support internal training use cases, BrainStorm is not positioned as an end-to-end talent management system with deep performance, compensation, or succession planning. Organizations seeking a single system for HR talent workflows may need additional software. This can add integration and administration overhead.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Essentials | $0 — Free forever | Unlimited users; Basic access level; "Start free" available on site |
| Business | Starting at $8,000 per year | Intended for 100+ users; "Full access"; Annual price shown as "Starting at $8k"; Book a demo |
| Enterprise | Starting at $25,000 per year | Intended for 500+ users; "Full access" + dedicated Customer Success Manager; Book a demo |
Seller details
BrainStorm, Inc.
American Fork, Utah, USA
1995
Private
https://www.brainstorminc.com/
https://x.com/BrainStormInc
https://www.linkedin.com/company/brainstorm-inc-
