Image Optimizer by Elementor
Photo editing software
Photography software
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AI image enhancer tools
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AI photo editor tools
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AI photography tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$49.99 per year
Free Trial
Free version unavailable
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Medium
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What is Image Optimizer by Elementor
Image Optimizer by Elementor is an image optimization tool designed to reduce image file sizes and improve delivery performance for websites built on WordPress, particularly those using Elementor. It focuses on compressing and converting images (for example, to modern formats) and can automate optimization workflows to support faster page loads. Typical users include site owners, marketers, and web teams that manage media-heavy pages and want performance improvements without manual image editing. It differentiates from full photo editors by prioritizing web performance optimization over creative retouching features.
Website-focused image optimization
The product centers on compressing images and optimizing formats for web delivery rather than providing a broad creative editing suite. This aligns well with common website performance goals such as reducing page weight and improving load times. It is suited to teams that need consistent optimization across many site images. The focus can reduce the need for separate, manual export workflows from design tools.
Automation for media libraries
Image optimization tools in the Elementor ecosystem typically support bulk or automated processing, which helps when managing large WordPress media libraries. Automation reduces repetitive work compared with editing and exporting images one-by-one in general-purpose design tools. This is useful for ongoing content publishing where new images are added frequently. It also supports more consistent output settings across contributors.
Integrates with Elementor workflows
As an Elementor product, it fits into the same operational context as Elementor-based site building and content updates. This can simplify administration for teams already standardizing on Elementor for page creation. Fewer third-party integrations may be required for basic optimization needs. Centralizing tooling can also streamline permissions and support processes.
Not a full photo editor
Despite overlapping category labels, the core capability is optimization (compression/format/delivery) rather than creative photo editing. Users needing advanced retouching, generative edits, filters, restoration, or product-photo scene creation will typically require separate tools. This limits suitability for design teams looking for an all-in-one creative editor. It is best evaluated as a performance utility rather than an editing platform.
Primarily WordPress-centric
The product is most relevant in WordPress environments, especially for sites built with Elementor. Organizations running multi-platform stacks (custom apps, headless CMS, or non-WordPress sites) may not be able to standardize on it. This can create fragmentation if teams manage multiple web properties on different systems. Buyers should confirm compatibility with their hosting and CMS setup.
Feature depth varies by plan
Optimization products often gate capabilities such as higher usage limits, advanced formats, or automation behind paid tiers. This can affect total cost when scaling across many sites or high-traffic properties. Teams should validate quotas, processing limits, and any restrictions that impact publishing workflows. Procurement may also need to account for separate subscriptions across Elementor products.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free trial | Free (try for free) | Up to 200 images total (product page states “Try it for free” / up to 200 images); includes unlimited websites, bulk optimization, WebP & AVIF conversion, max upload size 10MB/image; no credit card required. Note: another Elementor page references a 250-credit trial — see notes. |
| Optimizer 5K | $49.99 per year (annual) | 5,000 image credits per year; unlimited websites; bulk optimization; WebP & AVIF conversion; max upload size: 10MB/image (billed annually). |
| Optimizer 20K | $99.00 per year (annual) | 20,000 image credits per year; unlimited websites; bulk optimization; WebP & AVIF conversion; max upload size: 25MB/image (billed annually). |
| Optimizer 1M | $199.99 per year (annual) | 1,000,000 image credits per year; unlimited websites; bulk optimization; WebP & AVIF conversion; max upload size: 25MB/image (billed annually). |
Notes:
- Prices and promotional discounts appear on Elementor blog and promotion pages; the product page lists plans and features but hides dynamic numeric pricing on the product page UI. Official Elementor blog and promotional pages (Elementor’s site) list the annual prices above (and promotional discounts during sales). See citations in the summary.
Seller details
Elementor Ltd.
Ramat Gan, Israel
2016
Private
https://elementor.com/
https://x.com/elementor
https://www.linkedin.com/company/elementor/
