
Ferret
General-purpose AI agents
Agentic AI software
AI agents
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$13.50 per user per month
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Medium
Large
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What is Ferret
Ferret is an AI-powered due diligence and relationship intelligence tool that helps users research people and companies and monitor for reputational, legal, and business risks. It is used by sales, recruiting, investing, and professional services teams to support prospecting, partner evaluation, and ongoing watchlist monitoring. The product emphasizes automated background research and alerts based on public information rather than CRM workflow management or contact-center automation.
Automated due diligence research
Ferret focuses on compiling and summarizing risk-relevant information about individuals and organizations from public sources. This supports faster pre-meeting preparation and third‑party screening compared with manual web research. It is particularly useful when teams need lightweight diligence without deploying a full GRC or compliance platform.
Ongoing monitoring and alerts
The product supports continuous monitoring so users can receive updates when new information appears about a person or company. This is helpful for maintaining watchlists across prospects, vendors, partners, or portfolio relationships. In practice, it complements systems that primarily manage outreach or pipeline by adding a risk/credibility layer.
Broad cross-functional applicability
Ferret’s people-and-company intelligence can be applied across sales, recruiting, investor relations, and professional services use cases. Teams can use it to qualify leads, vet candidates, or evaluate counterparties without building custom agent workflows. This makes it easier to adopt for ad hoc research needs than platforms centered on complex automations.
Not a workflow automation suite
Ferret is oriented around research and monitoring rather than end-to-end revenue workflows. Organizations looking for native pipeline management, sequencing, telephony, or contact-center capabilities will typically need additional systems. As a result, it may not replace broader sales engagement or customer interaction platforms.
Public-data coverage constraints
Outputs depend on the availability, quality, and timeliness of public information and third-party sources. Coverage can vary by geography, industry, and individual/company digital footprint. Users may still need manual verification for high-stakes decisions or regulated screening requirements.
Integration depth may vary
The value increases when insights can be embedded into existing CRM and collaboration tools, but integration depth and administrative controls may not match larger enterprise suites. Some teams may need process workarounds to operationalize findings across multiple systems. This can limit scalability for organizations with strict governance or complex data architectures.
Plan & Pricing
Monthly (per user)
| Plan | Price | Key features & notes |
|---|---|---|
| Free | FREE | 10 free searches. Page also references a "30 day free-trial" for trying before buying. |
| Premium | $19.99 per user/month (monthly list price shown on site) | Described as "Best for individuals, for personal use"; "Unlimited" (searches) and monitor up to 250 saved searches. |
| Professional | $34.99 per user/month (monthly list price shown on site) | Described as "Best for businesses"; "Unlimited" and monitor up to 5,000 saved searches. |
Annual (per user, billed yearly)
| Plan | Price | Key features & notes |
|---|---|---|
| Free | FREE | 10 free searches; page also references a 30-day trial. |
| Premium | $13.50 per user/month (billed $162/year as shown) | Listed on site as an annual/intro offer: ($162/year). "Best for personal use with light monitoring needs"; monitor up to 250 saved searches. |
| Professional | $27.50 per user/month (billed $330/year as shown) | Listed on site as an annual/intro offer: ($330/year). "Best for sole proprietors and small businesses"; monitor up to 5,000 saved searches. Note: the pricing page contains a line that reads "($330/month)" which appears inconsistent with the $27.50/month ($330/year) figure shown; this appears to be an on-page typo on the official pricing page. |
Notes: All prices and plan names taken directly from Ferret's official pricing page. The page indicates pricing is shown "per user". Where the page shows both a monthly and an annual view, both sets of figures above were captured. Any inconsistency visible on the official page is noted above.