fitgap

Affise

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$499 per month
Free Trial
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Information technology and software
  2. Media and communications
  3. Banking and insurance

What is Affise

Affise is a performance marketing and affiliate tracking platform used to manage partners, offers, attribution, and payouts across multiple traffic sources. It is typically used by affiliate networks, advertisers/brands running partner programs, and agencies that need tracking links, conversion measurement, and partner management workflows. The product combines campaign management with analytics dashboards and reporting, and it supports integrations for postbacks, APIs, and third-party data connections.

pros

Robust tracking and attribution

Affise provides click and conversion tracking with configurable attribution logic and support for common affiliate tracking methods (e.g., postbacks and tracking parameters). It supports multiple offers, traffic sources, and partner relationships within a single environment. This makes it suitable for organizations that need to reconcile performance across many publishers and campaigns. The analytics layer is oriented around performance marketing KPIs rather than general web analytics.

Partner and offer management

The platform includes tools to create and manage offers, set caps and rules, and control partner access and permissions. It supports workflows for onboarding partners and organizing them by status, terms, and performance. These capabilities align with needs of affiliate networks and brands operating structured partner programs. It reduces reliance on spreadsheets for day-to-day program operations.

Integrations and API connectivity

Affise supports integrations through APIs and standard tracking mechanisms to connect with ad platforms, CRMs, and internal data systems. It enables automated data exchange for conversion events, partner reporting, and operational processes such as payouts. This helps teams standardize tracking across multiple systems. It is useful when an organization needs to embed affiliate data into broader BI or finance workflows.

cons

Implementation requires technical setup

Accurate tracking typically depends on correct configuration of postbacks, parameters, and event mapping across traffic sources and advertiser endpoints. Teams without technical resources may need assistance to implement and validate attribution and deduplication logic. Misconfiguration can lead to discrepancies between Affise and other internal reporting. Ongoing maintenance is often required as partners and sources change.

Analytics is domain-specific

Affise reporting focuses on affiliate/performance marketing metrics and operational program views. Organizations looking for broader digital analytics (e.g., product analytics, content engagement, or experimentation analytics) may need additional tools. Some stakeholders may also require custom BI work to align affiliate data with company-wide KPIs. This can increase the total analytics stack complexity.

Complexity for smaller programs

The feature set is oriented toward multi-partner, multi-offer operations and can be more than what a small affiliate program needs. Smaller teams may find the configuration options and workflow controls heavier than lightweight affiliate plugins or simple referral tools. The learning curve can slow initial rollout for organizations with limited partner operations maturity. Fit is strongest when there is enough partner volume to justify dedicated processes.

Plan & Pricing

Affise (official pricing page: affise.com/pricing)

Affise Performance (tiered plans shown on pricing page)

Plan Price Key features & notes
Beginner $625 per month (listed) / $499 per month (listed) 7,000 conversions; 5M impressions; Unlimited clicks; 50 offers; Affise Pay; 14-day trial; Email support; Limited onboarding sessions.
Core $888 per month (listed) / $699 per month (listed) 40,000 conversions; 15M impressions; 2 custom domains; Unlimited offers/partners/users; Affise Pay; 14-day trial; Email & chat support; Dedicated onboarding manager.
Expand $1,239 per month (listed) / $999 per month (listed) 50,000 conversions; 20M impressions; 5 custom domains; Unlimited offers/partners/users; Affise Pay; 14-day trial; Dedicated onboarding manager; Dedicated customer success manager.
Custom $2,499 per month (listed) / $1,999 per month (listed) Tailored conversions/impressions/custom domains; Unlimited offers/partners/users; Affise Pay; 14-day trial; Email & Premium Chat support; Dedicated onboarding manager; Dedicated customer success manager; Regular training sessions.

Notes: The pricing page displays two numeric values per plan (both present on the official pricing page). The page also indicates a 7% discount on yearly billing and notes "Price with commitment / As a signed contract" in the header. The layout shows multiple Affise product families (Affise Performance, Affise Reach, Affise MMP) side-by-side which is reflected on the page; the two numbers per plan appear in the page HTML as shown above. When the page's layout or billing-label mapping is ambiguous, the page still explicitly displays the numeric values quoted above.

Affise MMP (mobile attribution product shown on pricing page)

Plan Price Key features & notes
Scale $700 per month (listed) 100,000 installs; 1,000,000 MAU; 10,000,000 events; Overcap cost $0.0085; E-mail support after integrations; Report system; Migration & onboarding support.
Enterprise $1,500 per month (listed) 250,000 installs; 3,000,000 MAU; 50,000,000 events; Overcap cost $0.007; Personal manager; Custom developing; Antifraud; All Scale features included.
Custom Custom pricing / Talk to an expert Tailored installs/MAU/events; Personal manager; Custom developing; Antifraud.

Affise Reach (partner/reach product — plans listed but site shows "Talk to an expert" CTAs in places)

Plan Price Key features & notes
Launch Price not explicitly listed on page Up to 500,000 events; Real-time reporting; 5 campaigns; Unlimited affiliates. The page also advertises "Explore your perfect plan free for 14 days" for Reach.
Expand Price not explicitly listed on page More members/custom domains and features; see official page.
Growth Price not explicitly listed on page Larger-scale features; see official page.

Important: All pricing entries and plan feature rows above are taken directly from Affise's official pricing page and displayed as shown. Where the page shows multiple numeric values or uses CTAs "Talk to an expert" rather than a single explicit public price, those values/CTAs are reproduced verbatim and noted as such.

Seller details

Affise
Vilnius, Lithuania
2016
Private
https://affise.com/
https://x.com/affise
https://www.linkedin.com/company/affise/

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