Boomerang for Outlook
Email tracking software
Sales acceleration software
Appointment reminder software
Email management software
Online appointment scheduling software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$4.99 per user per month
Free TrialFree version
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- Professional services (engineering, legal, consulting, etc.)
- Information technology and software
- Media and communications
What is Boomerang for Outlook
Boomerang for Outlook is an email productivity add-in for Microsoft Outlook that helps users schedule messages, set follow-up reminders, and manage inbox workflows. It is used by individual professionals and small teams that rely on Outlook for client communication and need lightweight controls for timing and follow-up. The product operates as an add-in within Outlook rather than a full CRM, focusing on message-level actions such as send-later and response tracking.
Native Outlook add-in workflow
Boomerang works inside Outlook, so users can schedule emails and set reminders without switching to a separate sales or marketing platform. This fits teams that primarily live in email and do not want to adopt a full pipeline tool. Deployment is typically lighter than implementing a full CRM suite because it focuses on Outlook-based actions.
Send later and reminders
The product supports scheduling outbound emails and creating reminders when recipients do not respond. These features help users maintain follow-up discipline for client, recruiting, or partner communications. For users who do not need lead stages, forecasting, or deal objects, this can cover a common subset of sales-acceleration tasks.
Lightweight tracking for follow-up
Boomerang provides message-level signals that can help users decide when to follow up and which threads need attention. This can be useful for individuals who manage outreach from their inbox rather than from a centralized engagement platform. It offers a simpler approach than systems that require contact and deal records to be maintained.
Not a full CRM suite
Boomerang does not replace core CRM capabilities such as pipeline management, account hierarchies, forecasting, and reporting across teams. Organizations that need shared visibility into deals and activities typically require a dedicated CRM in addition to an email add-in. As a result, it is less suitable as the system of record for sales operations.
Limited multi-channel engagement
The product is centered on email actions within Outlook and does not function as a broad sales engagement platform across channels like calling, SMS, ads, or complex sequences. Teams running structured outbound programs often need deeper sequencing, templates, and analytics than an inbox tool provides. This can limit standardization for larger sales teams.
Scheduling is not full booking
While it supports timing and follow-up around email, it is not primarily an online appointment scheduling system with robust booking pages, routing rules, and calendar-based availability management. Organizations that need self-serve meeting booking at scale may require a dedicated scheduling product. Reminder features also focus on email follow-up rather than automated appointment reminder campaigns.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Basic | Free | Limited access to basic features; 10 message credits per month; Eligible for Outlook.com/Office 365 accounts; Send Later, Boomerang (snooze), Response Tracking, Read Receipts, Click Tracking, Inbox Pause. |
| Personal | $4.99 per month (when billed annually) | Unlimited access to basic features; unlimited message credits; eligible for Outlook.com accounts; includes Send Later, Boomerang, Response Tracking, Read Receipts, Click Tracking, Respondable, Inbox Pause. |
| Pro | $14.99 per month (when billed annually) | Unlimited access to full suite of email productivity tools; unlimited message credits; eligible for Outlook.com/Office 365 accounts; includes Notes, Bookable Schedule (unlimited), Share Free/Busy, Suggest Times, Advanced Respondable, Advanced Inbox Pause, Recurring Messages. |
| Teams | Custom pricing / contact sales | Team-wide centralized billing and administration, invoice management, team user administration; unlimited access to Boomerang Pro for your team. |
| Enterprise | Custom pricing | Custom pricing and solutions for enterprise groups; contact sales. |
Seller details
Baydin, Inc.
Mountain View, CA, USA
2010
Private
https://www.boomeranggmail.com/
https://x.com/boomeranggmail
https://www.linkedin.com/company/boomerang-for-gmail/
