Fresha
Spa and salon management software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$14.95 per team member per month
Free Trial
Free version unavailable
Small
Medium
Large
- Retail and wholesale
- Arts, entertainment, and recreation
- Accommodation and food services
What is Fresha
Fresha is a cloud-based spa and salon management platform that supports online booking, client management, point of sale, payments, and staff scheduling. It is used by salons, spas, barbershops, and independent beauty and wellness professionals to manage appointments and day-to-day operations. The product combines consumer-facing marketplace discovery and booking with business tools, and it monetizes primarily through payment processing and optional add-ons rather than a required monthly subscription for core features.
Strong online booking workflow
Fresha provides branded online booking pages, service menus, staff selection, and automated confirmations and reminders. It supports deposit and card-on-file style flows via integrated payments, which can reduce no-shows for appointment-based businesses. The booking experience is designed to work for both single-location independents and multi-staff locations.
Integrated POS and payments
The platform includes point of sale capabilities for services and retail, with integrated card payments and tipping. This reduces reliance on third-party payment terminals and helps keep sales, appointments, and client history in one system. Reporting ties transactions back to staff and services, supporting commission and performance tracking.
Marketplace-driven client acquisition
Fresha includes a consumer marketplace where clients can discover and book participating businesses. This can provide incremental demand beyond a business’s own website traffic, especially for new locations. The marketplace is integrated with the same calendar and inventory of appointment slots, reducing double-entry compared with separate listing tools.
Dependence on Fresha Payments
Many monetized features are closely tied to using Fresha’s payment processing. Businesses that prefer an existing merchant account or specific payment hardware may face constraints or additional complexity. Payment-related fees can become a meaningful cost driver as volume grows.
Customization and enterprise controls
Compared with some higher-end spa and multi-location platforms, Fresha can be less flexible for complex operational requirements (for example, advanced role-based permissions, bespoke workflows, or highly customized reporting). Larger organizations may need additional processes outside the system for governance and controls. Fit depends on how standardized the business’s service catalog and policies are.
Marketplace trade-offs
Using a marketplace can introduce channel considerations such as reliance on third-party discovery and potential sensitivity to ranking, reviews, and platform policy changes. Some businesses may prefer to keep all demand generation on owned channels to control branding and customer relationships. The marketplace model may not align with premium positioning in all markets.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Independent | $19.95 per month | Single calendar column; 100 free messages; 50 free marketing emails; Email & chat support; Online bookings (booking links, Facebook, Instagram, Google) free; Fresha Marketplace: 20% one-time commission for new clients (minimum $6 per client); Payment processing fees apply (see Payments). Source: Fresha pricing page. |
| Team | $14.95 per team member per month | Multiple calendar columns; 100 free messages per team member; 50 free marketing emails per team member; Phone, chat, and email support; Online bookings free; Fresha Marketplace: 20% one-time commission for new clients (minimum $6 per client); Payment processing fees apply. Source: Fresha pricing page. |
| Enterprise | Custom pricing | Enterprise solutions and custom rates for high-volume businesses (20+ bookable team members). Contact sales for pricing. Source: Fresha pricing page. |
Additional official pricing notes and optional add-ons:
- Payment processing (official Fresha Payments rates): Online payments — 2.79% + $0.20 per transaction; In-person payments — 2.29% + $0.20 per transaction (+ $0.10 per Tap-to-pay authorization); Manual card entry — 3.30% + $0.20 per transaction; Terminal devices $139 per device..
- Communications allowances and overage rates: Automated SMS/WhatsApp — 100 free monthly then $0.02 per text or $0.04–$0.11 per WhatsApp; Marketing emails — 50 free monthly then $0.02 per email; Marketing texts — $0.08 per text..
- Optional add-ons (official prices listed): Client Loyalty $59.95 per location/month; Insights $9.95 per bookable team member/month; Google Rating Boost $14.95 per location/month; Data Connector $295 per location/month; Premium support $14.95/month..
Seller details
Fresha.com Ltd
London, United Kingdom
2015
Private
https://www.fresha.com
https://x.com/fresha
https://www.linkedin.com/company/fresha/
