SweetIQ
Local listing management software
Store locator software
Local marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Small
Medium
Large
- Retail and wholesale
- Accommodation and food services
- Real estate and property management
What is SweetIQ
SweetIQ is a location marketing platform used to manage business listings, local pages, and local search visibility for multi-location brands. It supports workflows such as listing accuracy management across directories, local landing pages and store locator experiences, and local performance reporting. The product is typically used by marketing teams and agencies that support distributed locations and need centralized governance with location-level execution.
Multi-location listing governance
SweetIQ focuses on centralized control of location data and distribution to third-party directories. It supports managing many locations from a single interface, which fits franchise and enterprise use cases. This aligns with common requirements in the category where consistency and scale matter more than single-location tools.
Local pages and locator support
The platform includes capabilities for location landing pages and store locator-style experiences to help users find nearby locations. This supports common local SEO patterns such as consistent NAP data and location-specific content. It can reduce reliance on separate web tooling for basic locator and local page needs.
Local performance reporting
SweetIQ provides reporting oriented around local presence and location-level outcomes rather than only campaign metrics. This helps teams monitor listing health and local visibility across many locations. The reporting model is designed for operational oversight across distributed footprints.
Limited breadth beyond local
SweetIQ is primarily oriented around local presence management rather than being an all-in-one marketing suite. Organizations that want tightly integrated CRM, payments, or broad campaign automation may need additional systems. This can increase integration and vendor-management overhead.
Fit skews to enterprises
The product’s value is strongest when managing many locations with standardized processes. Smaller businesses with only one or a few locations may find the operational model heavier than needed. Pricing and onboarding effort can be harder to justify for small teams.
Ownership and roadmap clarity
SweetIQ has changed ownership, which can create uncertainty for buyers about long-term roadmap and support structure. Prospective customers often need to validate which features are actively maintained and how they align with the parent company’s broader platform direction. This typically requires additional diligence during procurement.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Show Up | Pricing available upon request (contact sales) | Core visibility/listings package (Uberall Essentials + Listings). Includes location data management (address/phone/hours), manage photos/videos, bulk updates, Local Performance Score (LPS), dashboard, basic insights & analytics, unlimited users, mobile app; add-ons available (Posting to Google & Apple, Analytics Plus, Collaborate Plus). |
| Stand Out | Pricing available upon request (contact sales) | Builds on Show Up: Listings + Reviews (Inbox, AI-review responses, automated responses, review generation, response library, alerts). Add-ons available (Reviews Plus, Analytics Plus, Collaborate Plus). |
| Connect | Pricing available upon request (contact sales) | Full stack for engagement: Listings + Reviews + Local Social + Posting to Google & Apple, AI-powered features (UB‑I/GEO Studio referenced on site), advanced add-ons, white‑label/SSO/workflow approvals and enterprise integrations; custom/enterprise pricing. |
Seller details
Hearst Communications, Inc.
New York, New York, United States
2019
Private
https://www.localiq.com/
https://x.com/localiq
https://www.linkedin.com/company/localiq
