Thinglink
Content creation software
Content marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$9 per month
Free Trial
Free version unavailable
Small
Medium
Large
- Construction
- Education and training
- Manufacturing
What is Thinglink
ThingLink is a content creation platform for building interactive images, videos, 360° media, and virtual tours by adding clickable tags that link to text, media, and external resources. It is used by educators, marketers, and training teams to publish interactive visual content for web pages, learning environments, and campaigns. The product differentiates through its focus on tagged interactive visuals (including 360°/VR-style experiences) and multiple publishing/embedding options for distributing content across sites and platforms.
Interactive visual tagging workflow
ThingLink centers on adding hotspots/tags to images, videos, and 360° scenes, which supports interactive storytelling and guided navigation. This approach is well-suited to product explainers, training walkthroughs, and virtual tours where users need contextual links and annotations. The editor is purpose-built for visual interactivity rather than long-form document layouts, which can reduce effort for these use cases.
Supports 360° and virtual tours
The platform supports 360° media and tour-style experiences, enabling multi-scene navigation and embedded information points. This is useful for facilities tours, event spaces, museums, and location-based training where static pages are less effective. Compared with tools focused mainly on documents or SEO workflows, this capability targets immersive visual content creation.
Flexible publishing and embedding
ThingLink content can be shared via links and embedded into websites and other digital destinations, supporting distribution without rebuilding assets for each channel. This helps teams incorporate interactive visuals into existing content hubs, landing pages, or learning content. The embed/share model also supports iterative updates to the underlying interactive asset.
Limited SEO and campaign tooling
ThingLink is primarily a creation and interactivity tool, not a full content marketing suite. Organizations that need keyword research, rank tracking, competitive analysis, or end-to-end content operations typically require additional systems. As a result, marketing teams may need to integrate it with separate analytics and SEO platforms to manage performance workflows.
Not optimized for long-form publishing
The product is strongest for interactive visual assets, but it is not designed as a primary system for long-form editorial production or digital magazine-style layouts. Teams producing multi-page publications, interactive PDFs, or document-centric experiences may find the workflow less aligned to those deliverables. This can lead to parallel tooling when both interactive visuals and long-form publications are required.
Advanced use requires governance
Interactive assets can accumulate many tags, external links, and embedded media, which increases the need for content governance and link maintenance. Without clear standards, experiences can become inconsistent across creators or degrade over time as linked resources change. Larger organizations may need additional review processes to ensure accessibility, brand consistency, and content lifecycle management.
Plan & Pricing
ThingLink — Creator (Create) Plans
| Plan | Price | Key features & notes |
|---|---|---|
| Create Starter | Starting at $29 / month (monthly) or $232 / year (billed annually) | 1 creator seat; ThingLink multimedia editor; Public views: 3,000/year; AI Assistant: 100 credits/month; AR content creation; Automatic content translation; 7-day free trial; Add-ons: extra views, AI credits, additional creators. |
| Create XR | Starting at $99 / month (monthly) or $792 / year (billed annually) | 1 creator seat; All Starter features plus XR deployment (branded multi-device XR landing page); Native viewing on high-end headsets; Public views: 3,000/year; AI Assistant: 200 credits/month; 7-day free trial; Add-ons available. |
| Create Enterprise | Custom pricing | Enterprise-grade features: scalable creator seats & views, advanced integrations (SSO/LMS/xAPI), dedicated account manager, onboarding/support, enhanced security & compliance. Contact sales / book a demo. |
ThingLink — Education & K-12 / Higher Education (official site listings)
| Plan | Price | Key features & notes |
|---|---|---|
| Teacher License (individual) | $9 / month (billed annually) | Individual teacher creator license; authoring and sharing to LMS/classrooms; 30-day free trial available for teachers. |
| K-12 — Essential | Starting at $1,000 / year | School/district package (customized); includes organizational instance, collaborative editing, unlimited uploads, accessibility player; request quote. |
| Higher Education — Department | Starting at $3,500 / year ($175 per creator) | Department-level license (up to ~20 creators); additional creators $200/creator; request quote. |
| Higher Education — College/School Unlimited | Starting at $7,500 / year | Unlimited creators for a single college/school within a university; request quote. |
| Campus-Wide / Multi-Campus (Higher Ed) | Custom pricing | Enterprise-scale campus or multi-campus licensing; contact sales. |
Seller details
ThingLink Oy
Helsinki, Finland
2010
Private
https://www.thinglink.com/
https://x.com/ThingLink
https://www.linkedin.com/company/thinglink/
