
Wetu
Tour operator software
Travel arrangement software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$75 per user per month
Small
Medium
Large
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What is Wetu
Wetu is itinerary-building and proposal software used by travel professionals to design and present multi-day trips. It supports tour operators and travel agencies that need to assemble accommodations, activities, routing, and client-facing documents in a consistent format. The product emphasizes itinerary content management and document output (e.g., proposals and itineraries) rather than being a full booking engine. It is commonly used in destination-focused travel planning workflows where suppliers and content libraries are reused across trips.
Strong itinerary document output
Wetu focuses on producing client-facing itineraries and proposals with structured day-by-day formatting. It supports consistent presentation across trips, which helps agencies standardize deliverables. Compared with tools centered on reservations and payments, Wetu’s core strength is the itinerary and proposal artifact itself.
Content library for reuse
The platform is designed around reusable content such as properties, activities, and destination information that can be assembled into new itineraries. This reduces repetitive data entry when building similar trips for different clients. It also supports maintaining a consistent knowledge base across a team.
Agency-oriented planning workflow
Wetu aligns with workflows where consultants build bespoke, multi-component trips rather than selling a single bookable activity. It supports assembling complex arrangements across multiple days and locations. This makes it suitable for operators that prioritize trip design and presentation over high-volume transactional booking.
Limited transactional booking features
Wetu is not primarily positioned as an online booking and payment platform. Organizations that need real-time availability, automated confirmations, and integrated payment processing may require additional systems. This can increase integration and operational overhead for end-to-end fulfillment.
Integration scope may vary
Connectivity to external supplier systems, channel tools, or accounting/CRM platforms depends on available integrations and the specific deployment. Some teams may need manual steps to move data between Wetu and other operational systems. This can be a constraint for businesses seeking a single system of record.
Best fit for bespoke trips
The product is optimized for itinerary creation and proposal workflows, which may be more than needed for simple, single-service bookings. Businesses focused on high-volume, standardized tours may find the planning-centric approach less efficient than a booking-first tool. Adoption may also require process changes to maintain shared content libraries consistently.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Lite | $75 per user/month (price excludes VAT). + $35 per additional user/month | Itinerary builder; contact manager; basic digital itinerary; access to Wetu content library; printable itinerary; Excel costing spreadsheet; calendar; map-based itinerary. |
| Premium | $150 per user/month (price excludes VAT). + $65 per additional user/month | Everything in Lite plus rebranding and co-branding; beautiful digital itineraries (Classic & Discovery outputs); Discovery Theme Customiser; 5-star TravelKey app for travellers; customizable supplier and destination content; custom URLs; customizable styling (CSS); translation into 17 languages; product training on sign-up. |
| Enterprise | Custom pricing (contact sales) | Everything in Premium plus Tour Operator integrations, Connect API (Content & Itinerary APIs), mapping/integration services, custom printable itineraries; tailored for larger organisations and system integration. |
Notes:
- Wetu also lists alternative "Digital Enterprise"/"Virtual" packaging and explicitly offers a 14-day free trial for digital plans. (See official pricing pages).
- An alternate published premium package for Tour Operators (integration-specific) is shown at $395 USD/month for 5 user licences on Wetu's integration page (price excludes VAT) — this appears to be a specific packaged offering rather than the standard per-user pricing.