Snov.io
CRM software
AI sales assistant software
Sales intelligence software
Marketing account intelligence software
Lead intelligence software
Email verification software
Account-based marketing software
Account-based data software
Demand generation software
Lead generation software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$29.25 per month
Free TrialFree version
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What is Snov.io
Snov.io is a sales prospecting platform that helps teams find B2B leads, verify email addresses, and run outbound email sequences. It is used by sales development, recruiting, and small-to-mid-sized marketing teams to build contact lists and execute cold outreach. The product combines a lead database/search, email finder and verifier, and campaign automation with basic pipeline/CRM-style tracking. It also provides browser extensions and integrations to capture prospects from web sources and move them into outreach workflows.
End-to-end outbound workflow
Snov.io covers key steps in outbound prospecting: lead discovery, email finding, verification, and sequencing. This reduces the need to stitch together separate point tools for list building and outreach. For smaller teams, the bundled workflow can be simpler to adopt than full-suite CRM platforms that require heavier configuration.
Email verification built in
The platform includes email verification as a native capability rather than relying solely on third-party services. This supports list hygiene before sending campaigns and can help reduce bounce risk when used consistently. Verification is available as part of the prospecting flow, which shortens the time between list creation and outreach.
Prospecting capture and integrations
Snov.io provides browser-based capture tools and integrations to move leads into campaigns and internal systems. These connectors support common outbound operations such as enriching a lead, assigning it to a sequence, and tracking engagement. This makes it practical for teams that operate across multiple tools but want a single place to run outreach.
Not a full CRM replacement
While Snov.io includes pipeline-style tracking, it is not designed to replace a full-featured CRM for complex sales processes. Organizations that need advanced forecasting, territory management, or deep customization typically require a dedicated CRM. Teams may still need to sync data to a primary CRM to maintain a system of record.
Data coverage varies by market
Like other lead databases, contact availability and accuracy can vary by geography, industry, and company size. Users often need to validate results against their ideal customer profile and supplement with other sources. This can affect list-building efficiency for niche segments or regions with limited data availability.
Outbound deliverability depends on setup
Sequencing features do not by themselves ensure strong deliverability; outcomes depend on domain reputation, authentication (SPF/DKIM/DMARC), sending volume, and list quality. Teams without established outbound practices may experience inconsistent performance until they implement proper sending infrastructure and monitoring. Some organizations also require additional controls for compliance and governance beyond what lightweight outreach tools provide.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Trial (called "Trial" on site) | $0 — Free | 50 credits, 100 recipients, 1 email warm-up slot; free credits & recipients renew every 30 days; limited features (no integrations, bulk search/verifications, teamwork, API & webhooks, export). See: Trial description on pricing page. |
| Starter | $29.25 per month (annual billing, displayed with -25% discount) | 1,000 credits; 5,000 recipients; 3 mailbox warm-ups; unlimited team seats; unlimited monthly emails & follow-ups; Prospecting, Verification (7-tier), Email Warm-up (limited), Sales CRM, Integrations (HubSpot, Pipedrive, Zapier), prioritized 24-hour support. |
| Pro | $74.25 per month (annual billing, displayed with -25% discount) | 5,000 credits; 25,000 recipients; unlimited mailbox warm-ups; includes all Starter features plus larger quotas, A/B testing, teamwork features, unlimited warm-up volume and expanded deliverability tools. (Pro has selectable sub-tiers S/M/L/Ultra and larger custom Ultra option; the page shows a Custom Ultra with contact-sales pricing). |
| Custom Ultra | Custom pricing (contact sales) | From 200,000+ credits and from 400,000+ recipients; unlimited warm-ups; unlimited team seats/storage; unused credits rollover; flat rate; top priority support and unlimited implementation manager services. |
Notes & add-ons:
- LinkedIn Automation add-on: listed at $69/mo per slot (page also shows a promotional price $62/mo per slot).
- Prices shown on the page are displayed with billing-period discounts (Annual -25%, 3-months -5%) — the numeric prices on the page reflect the selected billing option.
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Seller details
Snovio Inc.
Kyiv, Ukraine
2017
Private
https://snov.io/
https://x.com/snovio_en
https://www.linkedin.com/company/snov-io/
