Marketing 360
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- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$65 per month
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What is Marketing 360
Marketing 360 is an all-in-one marketing and customer management platform designed primarily for small and local businesses. It combines CRM, marketing automation, advertising management, reputation management, and website/e-commerce capabilities in a single system. The product is typically used to manage leads and customers, run local marketing campaigns across channels, and track results from one dashboard. It differentiates through its broad bundled feature set and optional managed marketing services alongside the software.
Broad all-in-one feature set
The platform consolidates CRM, email/SMS marketing, social posting, reputation management, and advertising workflows into one environment. This can reduce the need to integrate multiple point solutions for small teams. It is suited to businesses that want a single vendor for both marketing execution and customer tracking. The breadth is a practical advantage compared with tools that focus mainly on pipeline CRM.
Local business marketing focus
Marketing 360 includes capabilities aligned to local marketing use cases such as review monitoring/responding and local presence/visibility features. These functions support businesses that rely on local discovery and reputation signals. The product packaging and workflows are oriented toward service businesses and local retailers rather than enterprise sales organizations. This focus can simplify setup for common local marketing tasks.
Optional managed services available
In addition to self-serve software, the vendor offers add-on services for areas such as advertising and marketing execution. This can help organizations that lack in-house marketing expertise or bandwidth. It also provides a single accountable vendor for both tooling and campaign operations. Many CRM-first products in the reference context rely more heavily on partners or internal teams for execution.
Not a deep sales CRM
While it includes CRM functionality, it is not primarily designed for complex B2B sales processes. Organizations needing advanced pipeline customization, territory management, or sophisticated sales analytics may find limitations. Teams with dedicated sales operations may prefer a CRM-centered architecture. The product’s strengths skew toward marketing and local business workflows rather than enterprise-grade sales management.
Bundled platform complexity
Because it spans many modules (CRM, ads, social, web, payments/e-commerce), configuration can be more involved than adopting a single-purpose tool. Users may need to invest time to decide which modules to use and how to standardize processes. Some businesses may end up paying for capabilities they do not fully adopt. This is a common trade-off with suite-style platforms.
Channel depth varies by module
Feature depth can differ across modules, and some areas may be less comprehensive than specialized tools (for example, advanced social publishing, attribution, or highly configurable automations). Businesses with mature marketing operations may encounter constraints in reporting granularity or workflow flexibility. Integration requirements can increase if a company keeps best-of-breed tools for certain channels. Fit depends on whether breadth or depth is the priority.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Basics | $65 per month (US) — after a 12-month initial term; renews month-to-month at $65/month. | Includes: Payments, Websites, CRM, Forms, Reputation, Shop App.. |
| Full Platform | $395 per month (US) — after a 6-month initial term; renews for subsequent 6-month terms at $395/month. | Everything in Basics plus: Email Marketing, Content, Intelligence, Listings, Social, Ads.. |
Usage-based / Payments & POS (official processing fees) Pricing model: Pay-as-you-go for payment processing Payment processing example fees:
- eCommerce (card-not-present): 2.9% + $0.30 per transaction.
- Card-present (Marketing 360 Card Reader): 2.6% + $0.10 per transaction (hardware fee $349 per device).
- Chargeback / Dispute fee: $25 per chargeback/dispute.
- Payout fee: 0.15% per payout; 2% per instant payout. Point of Sale software license: $129 per month per location (software fee). Notes: Additional overage/usage charges and add-on counts (extra listings, email send overages, extra social posts, extra CRM contacts/fields, extra websites) are described in platform usage limits on official pages.
Seller details
Marketing 360
Littleton, Colorado, United States
2009
Private
https://www.marketing360.com/
https://x.com/marketing360
https://www.linkedin.com/company/marketing-360
