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dotloop

Features
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Ease of management
Quality of support
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Pricing from
$314 per user per month
Free Trial unavailable
Free version
User corporate size
Small
Medium
Large
User industry
  1. Real estate and property management
  2. Professional services (engineering, legal, consulting, etc.)
  3. Media and communications

What is dotloop

dotloop is a real estate transaction management platform used to create, manage, and route documents through a deal workflow. It supports agents, teams, and brokerages that need standardized forms, task tracking, and audit-ready transaction records across listings and closings. The product combines document templates, collaboration, and integrated e-signatures within a “loop” (transaction) workspace. It is commonly deployed at brokerage level to enforce compliance and visibility across multiple agents and offices.

pros

Real estate transaction workflows

dotloop structures work around transactions (“loops”) with documents, tasks, and participant roles tied to each deal. This model fits brokerage and agent workflows better than general-purpose contract tools that focus primarily on document generation and signing. It supports repeatable processes through templates and required fields to reduce missing information. Centralized transaction workspaces also simplify handoffs between agents, coordinators, and compliance staff.

Built-in e-signature capability

The platform includes native e-signatures so users can prepare, send, and track signatures without relying on a separate signing product for many use cases. Signing status, reminders, and completed documents remain attached to the transaction record. This reduces context switching compared with using standalone e-signature tools plus separate storage. It also helps brokerages maintain a single audit trail per transaction.

Brokerage oversight and compliance

dotloop provides brokerage-level visibility into transaction progress and document completeness across agents and teams. Administrative controls support standardization of forms and workflows, which can help enforce internal policies. Centralized storage and permissions make it easier to manage access for multiple parties involved in a deal. These capabilities align with brokerage management needs beyond basic document signing.

cons

Real estate-specific focus

dotloop is optimized for real estate transactions and may be less suitable for organizations seeking a general contract lifecycle platform across multiple departments. Teams outside real estate may find the transaction-centric structure and terminology less intuitive. If a company needs broad CLM features (e.g., complex clause libraries, playbooks, or multi-department approvals), it may require additional tools. This can limit standardization for enterprises with diverse contracting needs.

Integration depth varies by stack

The value of dotloop often depends on how well it connects to a brokerage’s CRM, MLS-related tools, and back-office systems. Some environments may require additional configuration or third-party connectors to achieve end-to-end automation. Where integrations are limited, users may rely on manual data entry and document handling. This can reduce the efficiency gains compared with more API-first platforms in adjacent categories.

Template and form governance effort

Brokerages typically need ongoing administration to maintain templates, required fields, and compliance rules as forms and policies change. Without disciplined governance, teams can end up with inconsistent templates or duplicated versions. Change management is also required to ensure agents follow standardized workflows rather than ad hoc document handling. This administrative overhead can be material for multi-office brokerages.

Plan & Pricing

Plan Price Key features & notes
Free Free — create up to 10 transactions Access MLS & association forms; mobile app (iOS/Android); edit, share, eSign and store documents; manage task lists; real-time activity log.
Premium (Agents) $31.99 per user/month OR $314 per user/year (annual, 18% off) Unlimited transactions; robust document editor; secure/legal eSignatures; MLS & association feeds; audit trail; secured backup; SMS texting; in-person signing; mobile app; document & task templates; clause manager; VIP phone & email support.
Teams Custom pricing — Contact sales / Request demo Team features: act on behalf of agents, custom loop & task templates, automated workflows, team branding, team-level reporting, audit & backup.
Business+ (Brokers) Custom pricing — Contact sales / Request demo Broker dashboard with real-time visibility, multi-office compliance, custom review stages, standardized transactions, automated compliance workflows, dedicated success manager; includes Premium agent benefits.

Seller details

Zillow Group, Inc.
Seattle, Washington, US
2004
Public
https://www.zillowgroup.com/
https://x.com/zillow
https://www.linkedin.com/company/zillow/

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