Wiza
Sales intelligence software
Lead capture software
Lead intelligence software
Lead mining software
Email verification software
Demand generation software
Lead generation software
B2B contact databases software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$49 per user per month
Free TrialFree version
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What is Wiza
Wiza is a B2B prospecting tool that extracts lead lists from LinkedIn Sales Navigator searches and enriches them with business email addresses and basic contact data. It is used by sales development, recruiting, and outbound marketing teams to build targeted outreach lists and export them to CSV or downstream systems. The product focuses on workflow speed from Sales Navigator search to verified contact data, with list management and email verification as core supporting functions.
Sales Navigator-to-leads workflow
Wiza centers on turning LinkedIn Sales Navigator searches into downloadable lead lists with associated contact fields. This reduces manual copy/paste work and supports repeatable list-building for outbound campaigns. For teams that already prospect in Sales Navigator, the workflow aligns closely with how users source targets day to day.
Email discovery and verification
The product pairs email finding with verification to help users avoid obvious bounces before outreach. Verification is a practical control for outbound teams that measure deliverability and sender reputation. This capability is typically expected in the category and is positioned as a built-in step rather than a separate tool.
Export and list operations
Wiza supports exporting lead data (commonly to CSV) for use in CRMs, sales engagement tools, or internal spreadsheets. List-based operations make it easier to segment by search criteria and run repeated pulls over time. This fits teams that prefer to manage lead sourcing in batches rather than one-off lookups.
Dependency on LinkedIn access
The core use case depends on LinkedIn Sales Navigator searches, so value is constrained if a team does not license or actively use Sales Navigator. Changes to LinkedIn policies, page structures, or access controls can also affect browser-based extraction workflows. This creates an external dependency that is outside the vendor’s direct control.
Limited depth of firmographics
Compared with broader B2B contact database platforms, Wiza is typically used for contact extraction and email discovery rather than deep company intelligence. Teams needing extensive firmographic, technographic, intent, or organizational hierarchy data may need additional data providers. This can increase total tooling and data reconciliation work.
Data quality varies by segment
Email discovery accuracy and coverage can vary by geography, industry, and seniority level, especially for smaller firms or regions with less public data. Users may still need to handle unverifiable emails, role-based addresses, or missing fields. Operationally, this can require additional validation steps and list cleaning before campaigns.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 per month, per user | Permanent free tier: 20 emails/month, 5 phone numbers/month. (No cost.) |
| Starter | $49 per month, per user (billed monthly) | 100 emails/month ($0.15 per extra); 100 phone numbers/month ($0.35 per extra); Team analytics; CRM integrations. |
| $99 per month, per user (monthly) OR $83 per month, per user (billed annually at $990/year) | Monthly: 500 emails/month, $0.15 per extra, $0.35 per phone number, Team analytics, CRM integrations. Annual: listed as $990/year (shown as $83/mo) and includes unlimited emails, $0.35 per phone number, and up to 30,000 exports/year; AI Research & CRM integrations. | |
| Email + Phone | $199 per month, per user (monthly) OR $166 per month, per user (billed annually at $1,990/year) | Monthly: 500 emails/month and 500 phone numbers/month, $0.15 per extra email, $0.35 per extra phone, Team analytics, CRM integrations. Annual: $1,990/year (shown as $166/mo) and includes unlimited emails, unlimited phone numbers, 30,000 exports/year, AI Research & CRM integrations. |
| Team Plan (3+ users) | Starting at $449/month (billed annually) | 3+ users; unlimited emails & phone numbers; CRM integrations; Team analytics; AI Research; Wiza Prospecting Platform features (CSV import, API access, advanced fields); Dedicated Success Manager. |
Notes: Wiza marketing/pricing page also advertises 25 free credits on sign-up (no credit card required). Wiza Monitor (a separate solution) has separate usage-based pricing (see below).
