Newswire
Media and influencer targeting software
Media monitoring software
PR analytics software
Press release distribution software
Public relations (PR) software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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What is Newswire
Newswire is a public relations platform centered on creating and distributing press releases to media outlets and online channels. It supports PR and communications teams that need to publish announcements, manage distribution lists, and track pickup and engagement. The product also includes media database and monitoring capabilities, positioning it as a combined distribution-and-measurement workflow rather than a standalone monitoring tool.
Integrated release distribution workflow
Newswire focuses on drafting, approving, and distributing press releases from a single interface. It supports distribution to multiple channels and provides a structured process for publishing announcements. This is useful for teams that prioritize consistent release cadence and repeatable PR operations.
Pickup and engagement reporting
The platform provides reporting on press release performance, such as views, clicks, and pickup/coverage indicators. These metrics help communications teams quantify outcomes and compare releases over time. It reduces reliance on manual link tracking and ad hoc spreadsheets for basic PR measurement.
Media database and targeting tools
Newswire includes tools to find and target journalists and outlets for outreach and distribution. This supports list building and segmentation for different announcement types and geographies. For organizations that mainly distribute releases, having targeting in the same system can simplify execution.
Best fit for press releases
Newswire’s core value centers on press release distribution, so teams focused primarily on influencer discovery, relationship management, or creator campaign workflows may find gaps. Broader influencer marketing features (e.g., creator payments, affiliate tracking, or campaign contracting) are typically outside the scope of distribution-led PR tools. Organizations with those needs may require additional software.
Monitoring depth may vary
While Newswire offers monitoring and reporting, the breadth of sources, enrichment, and advanced analytics can be more limited than platforms built primarily for large-scale media intelligence. Complex needs such as deep sentiment analysis, custom taxonomies, or extensive global source coverage may require validation during evaluation. Buyers should confirm coverage for their key regions and languages.
Costs scale with distribution
Press release distribution pricing often scales by distribution tier, geography, and add-on services, which can make frequent releases expensive for high-volume teams. Budget predictability may be harder when usage fluctuates across quarters. Teams should model expected release volume and required circuits before committing.
Plan & Pricing
Media Suite (subscription tiers)
| Plan | Price | Key features & notes |
|---|---|---|
| Media Suite Starter | $625 per month (monthly) • $6,750 per year (annual, saves $750) | 500 media database downloads/month; 500 media pitch credits/month; includes Media Monitoring, Media Room, Press Release Distribution. |
| Media Suite Plus | $999 per month (monthly) • $10,789 per year (annual, saves $1,199) | 750 media database downloads/month; 750 media pitch credits/month; unlimited Media Monitoring; includes Media Room, Press Release Distribution. |
| Media Suite Enterprise | Custom pricing | Contact sales for enterprise quote; listed features include 1,000 downloads/month, 1,000 pitch credits, unlimited monitoring; "starting at one release per month" shown. |
Press Release Distribution (pay-per-release)
Pricing model: Pay-per-release (usage-based) Example prices (per release):
- Starter — $399 per release — Published to Digital Journal and Online News & Media; estimated reach 6–10M monthly readers.
- Basic — $659 per release — Distributed to AP News, Digital Journal, and more; estimated reach 75–100M monthly readers.
- Feature — $965 per release — Includes AP News, Yahoo, Nexstar and major outlets; estimated reach 150–200M monthly readers.
Notes: These per-release prices state they cover unlimited words and images. The site also shows a limited-time/checkout discount example ("$359 per release" with 10% discount) on the order page.
Seller details
Newswire
New York, NY, USA
2004
Private
https://www.newswire.com/
https://x.com/newswire
https://www.linkedin.com/company/newswire/
