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Medallia Ideas

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User industry
  1. Retail and wholesale
  2. Accommodation and food services
  3. Arts, entertainment, and recreation

What is Medallia Ideas

Medallia Ideas is an idea management module used to collect, discuss, and prioritize suggestions from employees, customers, or other stakeholders. It supports structured idea intake, voting and commenting, and workflow steps for review and implementation tracking. The product is typically used by innovation, customer experience, and product teams that want to connect ideation with broader feedback programs and operational follow-through.

pros

Built for structured ideation

The product supports capturing ideas with consistent fields, enabling teams to standardize submissions across campaigns or programs. Voting and commenting help surface themes and prioritize proposals. Workflow stages support review and decisioning so ideas do not remain as untracked suggestions.

Fits feedback program workflows

Medallia Ideas is commonly deployed alongside broader experience and feedback initiatives, which can reduce tool sprawl for organizations already using Medallia. Teams can align ideation with existing governance, reporting, and stakeholder processes. This is useful when ideas need to be tied to customer or employee feedback operations rather than run as standalone workshops.

Enterprise governance orientation

The product is designed for organizations that need controlled participation, moderation, and repeatable processes for large-scale programs. It supports running multiple campaigns and managing evaluation steps across groups. This orientation can be a better fit than lighter-weight collaboration tools when auditability and process consistency matter.

cons

Less suited to whiteboarding

The product focuses on idea capture and workflow rather than real-time visual collaboration. Teams looking for facilitation features such as canvases, sticky-note clustering, and workshop templates may need an additional tool. This can add friction for early-stage discovery sessions.

Best value within Medallia stack

Organizations not already using Medallia may find the product less compelling as a standalone purchase compared with dedicated idea management platforms. Integration and reporting benefits are strongest when deployed as part of a broader Medallia environment. This can increase switching costs and reduce flexibility for mixed-vendor ecosystems.

Configuration and rollout effort

Running effective campaigns typically requires upfront configuration of categories, workflows, permissions, and evaluation criteria. Larger programs may also need governance and change management to drive participation and consistent triage. Smaller teams may find the administrative overhead higher than simpler suggestion-box tools.

Plan & Pricing

Pricing model: Experience Data Record (EDR) pricing — annual tiers (pricing not published on site) Free tier/trial: No public free tier or trial stated on product pages; requests handled via demo/sales. Example costs: Not published on Medallia official site. Discount/options: Contact Medallia sales for volume/commitment/enterprise pricing and licensing details.

Seller details

Medallia, Inc.
Pleasanton, CA, USA
2001
Private
https://www.medallia.com/
https://x.com/medallia
https://www.linkedin.com/company/medallia/

Tools by Medallia, Inc.

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Medallia Concierge
Medallia Video
Medallia Digital Experience Analytics (DXA)
Medallia Experience Orchestration
Medallia Ideas
Mindful by Medallia
Medallia Agent Connect
Medallia Agile Research
Medallia Customer Experience

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