
Loom
AI meeting assistants software
Video communications software
Video email software
Video CMS software
Video hosting platforms
Screen and video capture software
Video software
Video making software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$18 per user per month
Small
Medium
Large
- Professional services (engineering, legal, consulting, etc.)
- Information technology and software
- Real estate and property management
What is Loom
Loom is a screen and webcam recording tool used to create and share short videos asynchronously. It is commonly used by sales, customer support, product, and internal teams for walkthroughs, updates, training, and feedback without scheduling live meetings. The product combines capture, basic editing, hosting, and sharing links, with viewer engagement features such as comments and reactions. Loom also includes AI-assisted capabilities such as automatic titles, summaries, and transcripts for recorded videos.
Fast asynchronous video sharing
Loom focuses on quick capture and link-based sharing, which supports replacing some live meetings with short recordings. Recipients can watch on demand without installing software, which helps in external communication and distributed teams. The workflow is optimized for creating many short videos rather than producing long-form content. This makes it practical for recurring use cases like bug reports, onboarding snippets, and customer follow-ups.
Integrated hosting and access controls
Recorded videos are hosted in Loom with share links, workspaces, and basic permission controls. Teams can organize content in a central library, reducing reliance on separate file storage or generic video platforms. Viewer interactions (comments, emoji reactions) support lightweight collaboration around a recording. Admin and workspace features are relevant for business use compared with standalone capture utilities.
AI transcripts and summaries
Loom provides automatic transcription and AI-generated summaries for recorded videos, improving searchability and skimming. This helps teams extract key points without watching the full recording, similar to capabilities found in AI note-taking tools but applied to Loom videos. Text artifacts can be reused in documentation or follow-up messages. These features are most useful when videos are used as a repeatable communication channel rather than one-off recordings.
Not a full meeting assistant
Loom is primarily designed for asynchronous recordings, not for capturing and analyzing live multi-participant meetings end-to-end. While it can support meeting-related workflows, it does not replace dedicated meeting assistants that focus on calendar scheduling, live call capture across conferencing platforms, and structured CRM/notes automation. Organizations seeking comprehensive meeting intelligence may need additional tools. This can increase tool overlap in teams that use both async video and live meeting analysis.
Editing and production limits
Loom includes basic trimming and lightweight editing, but it is not built for advanced post-production workflows. Teams needing multi-track editing, complex overlays, brand templates, or high-end motion graphics typically require separate video production software. This can create a handoff from Loom to other tools for polished customer-facing media. As a result, Loom fits best for communication videos rather than marketing-grade production.
Governance and compliance variability
Enterprise requirements such as data residency, retention policies, eDiscovery, and granular admin controls vary by plan and may not match all regulated-industry needs. External sharing links can introduce information-control risk if permissions are not managed carefully. Some organizations will need additional policy configuration and user training to avoid oversharing. Buyers should validate security, SSO, and compliance features against internal requirements before standardizing.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Starter | $0 | Up to 25 videos per person; 5-minute recording limit per video; unlimited meeting recording length; transcriptions in 50+ languages; up to 50 members on Workspace (page shows up to 10 or 50 on different pages—see notes); unlimited screenshots; basic sharing and viewer insights. |
| Business | $18 per user / month (monthly billing shown) | Everything in Starter; unlimited videos and unlimited recording time; basic waveform editing; remove Loom branding; upload/download videos; password-protected videos; priority support; high-def up to 4K; team libraries and engagement insights. |
| Business + AI | $24 per user / month (monthly billing shown) | Everything in Business plus Loom AI features (auto-video enhancement, advanced editing, video-to-text automation, auto-titles/summaries/chapters, filler-word & silence removal, auto meeting notes/recaps); most popular tier. |
| Enterprise | Contact sales / Custom pricing | Everything in Business + AI plus advanced security (SSO, SCIM), advanced content privacy, custom data retention policies, Salesforce integration, admin insights, 99.95% uptime SLA, dedicated support and onboarding. |
Notes: Prices shown on Loom's official pricing page are displayed for monthly billing; the site indicates you can save up to 17% by choosing annual billing. For free-trial details and trial length see Loom's pricing FAQ.
Seller details
Loom, Inc. (a subsidiary of Atlassian Corporation)
San Francisco, CA, USA
2015
Subsidiary
https://www.loom.com
https://x.com/loom
https://www.linkedin.com/company/loomhq/