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Vidyard

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$59 per user per month
Free Trial
Free version
User corporate size
Small
Medium
Large
User industry
  1. Information technology and software
  2. Professional services (engineering, legal, consulting, etc.)
  3. Retail and wholesale

What is Vidyard

Vidyard is a video communications platform used to record, host, share, and track business videos, commonly for sales outreach, customer success, and internal communications. It supports webcam and screen recording, branded video landing pages, and analytics on viewer engagement. The product also includes integrations with common CRM and marketing tools to support video in prospecting and lifecycle workflows.

pros

Business-focused video sharing

Vidyard centers on one-to-one and one-to-many business communication rather than general-purpose video editing. It provides shareable video pages and links designed for outreach and customer interactions. This focus aligns well with sales and customer-facing teams that need repeatable video messaging and distribution.

Engagement analytics and tracking

Vidyard includes viewer analytics such as views and engagement signals that help teams understand how recipients interact with videos. These metrics can support follow-up prioritization and content iteration. Compared with tools oriented primarily to creation, Vidyard places more emphasis on measurement and performance reporting.

Integrations for revenue workflows

Vidyard offers integrations intended for go-to-market stacks, including CRM and marketing automation connections. This helps teams embed video into existing lead, opportunity, and customer communication processes. It reduces manual steps when logging activity or using video within templated outreach.

cons

Not a full editing suite

Vidyard supports recording and basic video management, but it is not designed as a comprehensive nonlinear editor. Teams needing advanced timeline editing, motion graphics, or complex post-production may require separate tools. This can add workflow complexity for content-heavy production needs.

AI generation is not core

While Vidyard has introduced AI-assisted capabilities over time, its primary value remains recording, hosting, and business distribution. Organizations looking specifically for avatar-based synthetic video creation or deep generative video production may find the feature depth limited. Fit depends on whether AI generation is a primary requirement or a supporting one.

Best fit for GTM teams

The product’s strongest use cases are sales, marketing, and customer success communications. Teams seeking a general-purpose video CMS for broad media libraries, complex permissions across many departments, or consumer-style publishing may find the structure less aligned. Some organizations may need additional governance or DAM-style tooling depending on scale.

Plan & Pricing

Plan Price Key features & notes
Free $0 15 AI videos; stock AI avatars; 3 custom AI avatars; limited automated video creation and delivery; limited number of videos per month; video editing tools; video sharing options; limited integrations; no credit card required.
Starter $59 per user/month (billed annually) or $89 per user/month (billed monthly) Unlimited video recording & hosting; unlimited recording length; full video analytics; team performance analytics; Branded Sharing Page; CTA templates; password-protected videos; folder management; custom backgrounds; option to start a 14-day trial.
Teams (Popular) Custom pricing (contact sales) Everything in Starter plus CRM/MAP integrations, advanced team performance analytics, advanced Branded Sharing Page, fully customizable CTAs, video captions.
Enterprise Custom pricing (contact sales) Everything in Teams plus unlimited integrations, SSO user management & secure playback, custom permissions and security options; Video Agent is included for Enterprise.
Video Agent (add-on) $24 per user/month (billed annually) or $29 per user/month (billed monthly) Unlocks unlimited AI videos, 3 custom AI avatars per seat, and unlimited automated AI video creation & delivery. Available as an add-on to Starter/Teams; included in Enterprise.

Seller details

Vidyard Inc.
Kitchener, Ontario, Canada
2011
Private
https://www.vidyard.com/
https://x.com/Vidyard
https://www.linkedin.com/company/vidyard/

Tools by Vidyard Inc.

Vidyard

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