Ketch
Consent management platforms
Cookie tracking software
Data privacy management software
Data subject access request (DSAR) software
Privacy impact assessment (PIA) software
Sensitive data discovery software
Website privacy auditing tools software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$150 per organization per month
Free TrialFree version
Small
Medium
Large
- Retail and wholesale
- Information technology and software
- Energy and utilities
What is Ketch
Ketch is a data privacy management platform used to operationalize privacy compliance across websites, apps, and internal data workflows. It supports consent and preference management, data subject request handling, and policy-driven controls for how data is collected, shared, and retained. Typical users include privacy teams, legal/compliance, and engineering teams that need configurable workflows and integrations with data and marketing systems. The product emphasizes an API-first approach and policy orchestration to help implement privacy rules consistently across systems.
Broad privacy workflow coverage
Ketch combines consent and preference management with DSAR intake and fulfillment workflows in a single platform. This reduces the need to stitch together separate tools for web consent and back-office request handling. It also supports governance-oriented use cases where privacy teams need auditable processes across multiple regulations. For organizations standardizing privacy operations, this breadth can simplify tooling and reporting.
API-first integration approach
Ketch provides APIs and developer-oriented components to embed consent and preference experiences into websites and applications. This is useful when teams need custom UX, multi-property deployments, or integration with internal identity and data systems. An API-driven model can also support automation for DSAR fulfillment steps and downstream system updates. Compared with more UI-only tools, this can better fit engineering-led implementations.
Policy-based orchestration model
The platform is designed around defining privacy policies and applying them across collection and processing points. This helps align consent signals, user preferences, and processing purposes with operational controls. A policy layer can improve consistency when multiple teams manage tags, data pipelines, and vendor sharing. It also supports auditability by linking actions to defined rules and purposes.
Implementation can be complex
Organizations often need engineering time to integrate APIs, configure policies, and connect downstream systems for DSAR fulfillment. The effort increases when multiple brands, domains, or apps require consistent consent experiences. Teams without strong technical resources may find setup and ongoing change management heavier than simpler cookie banner tools. Time-to-value can depend on integration scope and internal data architecture.
Some features may require add-ons
Capabilities such as sensitive data discovery, privacy impact assessments, and website privacy auditing can vary by packaging and may not be equally deep as specialized point solutions. Buyers may need to confirm which modules are included and what is delivered via partners or integrations. If an organization needs advanced scanning, classification, or assessment workflows, it may require additional tooling. This can affect total cost and operational complexity.
Best fit for mid-market+
The platform’s governance and orchestration focus is typically most valuable for organizations with multiple systems and higher compliance maturity. Smaller sites that primarily need basic cookie consent and periodic scanning may find the platform more than they require. Procurement and stakeholder alignment (privacy, legal, IT, marketing) can also add overhead. As a result, lightweight deployments may not fully utilize the product’s capabilities.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0/Month | Up to 5,000 unique website visitors/month; Consent Management Platform (CMP) features (customizable banners & privacy experiences, unlimited policy templates, consent record storage); website tracker scanning & blocking; website tag orchestration; 2 integrations; email support. Intended for small businesses with basic privacy banner needs. |
| Starter | $150/Month | Up to 30,000 unique visitors/month; Full CMP functionality (same core features as Free with higher visitor quota); 2 integrations; email support; listed as billed monthly / per organization. Designed for moderate-traffic websites and apps. |
| Plus | From $499/Month (billed annually) | Up to 100,000 unique visitors/month; Live onboarding call; additional integrations available (select from 1000+ integrations); Rights Workflows add-on available (DSR/workflow builder); expanded support and integration options. Listed as “Most Popular.” |
| Pro | Custom Pricing | Custom/enterprise pricing for 100k+ (large-scale) digital footprints; includes extended feature set (DSR automation, data mapping, privacy risk assessments & reporting, marketing preference management), dedicated Customer Experience/Account Manager, developer tools and enterprise add-ons, and unlimited support options. |
Seller details
Ketch, Inc.
San Francisco, CA, USA
2020
Private
https://www.ketch.com
https://x.com/ketchcom
https://www.linkedin.com/company/ketch/
