Make
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What is Make
Make is a cloud-based integration platform that lets users build automated workflows across SaaS applications and APIs using a visual scenario builder. It targets operations, marketing, IT, and product teams that need to connect apps, move data, and orchestrate multi-step processes without building and hosting custom middleware. The product emphasizes configurable triggers/actions, branching logic, and data transformation within workflows, with options to call HTTP endpoints and work with structured data. It is typically used for cross-application automation, lightweight data integration, and event-driven process orchestration.
Visual workflow orchestration
Make provides a visual builder for multi-step workflows with routing, branching, and error-handling patterns that go beyond simple one-to-one automations. This supports more complex business processes such as approvals, enrichment, and conditional processing across multiple systems. The scenario model makes it easier for non-developers to understand and maintain integrations compared with code-only approaches.
Broad app and API connectivity
Make includes a large library of prebuilt connectors and also supports generic HTTP modules for integrating with APIs that do not have a dedicated connector. This combination helps teams integrate both common SaaS tools and internal services. It reduces the need to build and maintain custom connectors for many use cases.
Built-in data manipulation tools
Make includes functions for mapping fields, transforming data, iterating over arrays, and handling structured payloads within a workflow. These capabilities allow users to normalize and enrich data in-flight rather than relying on external scripts for every transformation. For lightweight integration needs, this can shorten implementation time and reduce dependency on separate ETL tooling.
Not a full ETL platform
Make focuses on operational workflows and application-to-application automation rather than large-scale batch ETL/ELT and analytics-oriented pipelines. It is less suited for high-volume warehouse loading, complex slowly changing dimensions, or governance-heavy data engineering patterns. Organizations with dedicated data platform requirements may still need specialized data integration tooling.
Connector depth varies by app
While the connector catalog is broad, the depth of coverage can vary by application, with some connectors exposing only a subset of available endpoints or objects. Teams may need to use HTTP modules and manage authentication, pagination, and rate limits themselves for advanced API use cases. This can increase implementation effort and requires more technical skill for certain integrations.
Operational governance can be limited
Compared with enterprise integration suites, Make may offer fewer built-in controls for centralized governance, advanced role-based administration, and standardized lifecycle management across many teams. Monitoring and troubleshooting are available, but large organizations may require additional process and tooling for change control and audit needs. This can be a consideration when scaling integrations across departments.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 /mo — Up to 1,000 credits/month | No-code visual workflow builder; access to 3,000+ apps; routers & filters; customer support; 15-minute minimum interval between runs; page states "No time limit on the Free plan.". |
| Core | $9 /mo (price shown for 10,000 credits/month) | Everything in Free, plus unlimited active scenarios; scheduled scenarios down to 1 minute; increased data transfer limits; access to the Make API. |
| Pro | $16 /mo (price shown for 10,000 credits/month) | Everything in Core, plus priority scenario execution; custom variables; full-text execution log search; higher performance/execution features. |
| Teams | $29 /mo (price shown for 10,000 credits/month) | Everything in Pro, plus team & role management; create and share scenario templates; collaboration features for SMB teams. |
| Enterprise | Custom pricing | Contact sales for custom plans; includes custom functions support, enterprise app integrations, 24/7 enterprise support, overage protection, advanced security, Value Engineering access. |
Notes: Prices on the official Make pricing page are shown as the listed monthly price for a 10,000 credits/month allocation. The page also offers Pay monthly vs Pay annually options and states "Save 15% or more" for annual/commitment billing, but explicit annual prices are not displayed on the pricing page. All information extracted from Make's official pricing page.
Seller details
Celonis SE
Munich, Germany
2011
Private
https://www.celonis.com
https://x.com/celonis
https://www.linkedin.com/company/celonis/
