AppFolio Property Manager
Lease administration software
Property management software
Real estate marketing software
Community association management software
Real estate software
Holiday property management software
Lease management software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Small
Medium
Large
- Real estate and property management
- Construction
- Education and training
What is AppFolio Property Manager
AppFolio Property Manager is a cloud-based property management system used to run day-to-day operations for residential and mixed portfolios. It supports leasing workflows, accounting, maintenance management, online rent collection, and resident/owner communications. The product targets property management companies and owner-operators that want an integrated operating platform rather than separate tools for accounting, leasing, and maintenance. It is delivered as a SaaS application with web and mobile access and includes optional add-on services and integrations.
End-to-end operational coverage
The platform combines leasing, tenant screening, accounting, payments, maintenance, and communications in one system. This reduces the need to stitch together separate point solutions for core property operations. For many mid-market property managers, this integrated approach can simplify implementation and ongoing administration compared with assembling multiple specialized tools.
Built-in accounting and payments
AppFolio includes property accounting capabilities alongside online rent collection and disbursements. Keeping financials and operational events (leases, work orders, charges) in the same system can reduce reconciliation effort and duplicate data entry. This is a practical advantage for teams that do not want to run a separate general ledger and payment stack.
Resident and manager mobility
The product provides web portals and mobile apps to support common workflows such as maintenance requests, communications, and task execution. Mobile access helps field staff and managers update work orders and notes closer to real time. This can improve responsiveness for maintenance-heavy portfolios compared with systems that rely primarily on desktop workflows.
Less suited for enterprise CRE
AppFolio is primarily designed for property management operations rather than complex corporate real estate and facilities management programs. Organizations needing advanced space management, capital project governance, or deep facilities/asset management may find gaps. In those cases, teams often evaluate more enterprise-focused IWMS or lease administration platforms.
Lease accounting depth may vary
While the system manages leases operationally, it is not positioned as a dedicated lease accounting engine for complex compliance and reporting requirements. Companies with large lease portfolios and stringent accounting workflows may require specialized lease accounting functionality and controls. This can lead to parallel processes or integrations for accounting compliance use cases.
Portfolio fit and configuration limits
The product’s workflows and data model are optimized for common residential property management scenarios. Highly customized processes (unique fee structures, approvals, or reporting) can require workarounds or reliance on available configuration and integrations. Teams should validate required reporting, permissions, and multi-entity structures during evaluation.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Core | Custom pricing — Get a Quote (contact sales) | Property accounting & reports, marketing & leasing, work order management, inspections & unit turns, mobility & communication, AppFolio Stack™ Standard integrations, Realm-X Assistant & Messages, standard support. Minimum spend and 50 unit minimum apply.. Source: AppFolio pricing page. |
| Plus | Custom pricing — Get a Quote (contact sales) | Everything in Core plus affordable & student housing capabilities, advanced budgeting & accounting, advanced data analysis, custom fields, Realm-X Flows, AppFolio Stack™ Premium integrations (included), enhanced support. Minimum spend and units apply. Source: AppFolio pricing page. |
| Max | Custom pricing — Get a Quote (contact sales) | Everything in Plus plus leasing CRM, leasing signals, AppFolio API (read/write), and dedicated customer success management. Minimum spend and units apply. Source: AppFolio pricing page. |
Add-ons & value‑added services (official site disclosures):
- AppFolio Stack™ Premium: $0.50 per connected unit / per month (with $100 minimum per account/month). Included free with AppFolio Property Manager Plus. Source: AppFolio Stack page.
- AppFolio Sites: Website set-up fee and monthly recurring fee apply (amounts not published on site; invoiced per order). Source: AppFolio billing/help pages.
- Other value-added services are available but pricing is not listed publicly; customers are asked to contact sales for quotes.
Seller details
AppFolio, Inc.
Santa Barbara, CA, USA
2006
Public
https://www.appfolio.com/
https://x.com/appfolio
https://www.linkedin.com/company/appfolio/
