Air
Cloud content collaboration software
Digital asset management software
Document control software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$10 per month
Free TrialFree version
Small
Medium
Large
- Arts, entertainment, and recreation
- Media and communications
- Professional services (engineering, legal, consulting, etc.)
What is Air
Air is a cloud-based digital asset management (DAM) platform used to organize, review, and share creative files such as images, video, and design documents. It supports creative and marketing teams that need a central library with metadata, search, and collaboration workflows for approvals and distribution. The product emphasizes lightweight asset organization and review/approval in a modern web interface, with integrations intended to connect assets to common creative and productivity tools.
Purpose-built for creative assets
Air focuses on managing rich media (images, video, design files) rather than treating assets as generic documents. It provides asset-centric features such as previews, metadata fields, and library organization suited to creative operations. This makes it a practical fit for marketing and creative teams that need a shared source of truth for brand and campaign files.
Collaboration and review workflows
Air supports collaboration patterns common in creative production, including sharing, commenting, and approval-oriented workflows. These capabilities help teams reduce ad-hoc file passing across email and chat. It is positioned for cross-functional stakeholders who need to review assets without using specialized creative software.
Cloud access and sharing controls
As a cloud product, Air enables browser-based access for distributed teams and external partners. It supports controlled sharing to reduce reliance on unmanaged links and personal storage. This aligns with common needs in content collaboration environments where fast access and governed distribution both matter.
Not a full DMS replacement
Although Air can store and share files, it is not primarily designed as an enterprise document management system for regulated records. Organizations that require advanced document control (formal records retention, complex versioning rules, matter-centric filing, or deep compliance tooling) may need additional systems. Teams should validate whether required governance features are available for their specific document control policies.
Limited legal-style workspace structure
Air is oriented around asset libraries rather than the workspace paradigms used in some document-centric environments (e.g., client/matter or case-based filing). For firms that need strict foldering conventions, granular ethical walls, or highly structured document taxonomies, configuration may be less aligned. This can increase the need for process workarounds or supplementary tooling.
Integration depth varies by stack
Air’s value depends in part on how well it connects to the tools used for creation, storage, and publishing. Integration coverage and depth can vary by a customer’s existing stack, and some workflows may still require manual steps. Buyers should confirm API capabilities, supported connectors, and automation options for their specific systems.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 (10 GB) | Basic visual asset organization, 1 user, import from Google Drive/Dropbox/Box, internal comments & annotations, content collection forms, basic editing (crop/flip/rotate), AI-powered search and intelligence (per Help Center). |
| Creator | $10 per month (monthly shown on pricing page) | 1 TB storage, 1 user, 30-day deletion recovery, internal comments & annotations, content collection forms, AI tools, import integrations (Google Drive, Dropbox, Box). Note: air.inc also shows a Creator price of $20/month or $120/year on the Creator product page (site displays inconsistent values). |
| Pro | $500 per month | 3 TB storage, up to 10 users, 90-day deletion recovery, comment-only user roles, share link permissions, CDN links & Slack integrations, basic editing. |
| Business | $900 per month | 5 TB storage, 15 users, AI-powered enrichment (smart tags, AI summaries, video chapters, transcription, facial recognition), AI-powered editing, custom object recognition (coming soon). |
| Enterprise | Custom pricing | Custom storage & user limits, libraries for granular access control, 180-day deletion recovery, custom roles & permissions, SAML SSO, reporting & analytics, public API & custom integrations, dedicated onboarding & CSM, private support Slack channel, custom migrations. |
