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Amplitude Session Replay

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Pricing from
$49 per month
Free Trial unavailable
Free version
User corporate size
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Medium
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User industry
  1. Information technology and software
  2. Construction
  3. Real estate and property management

What is Amplitude Session Replay

Amplitude Session Replay is a session replay capability within the Amplitude digital analytics platform that records and replays user interactions on web and mobile apps. It helps product, growth, and UX teams investigate user friction, validate hypotheses from analytics, and support conversion optimization workflows. The product is typically used alongside Amplitude event analytics to move from aggregate metrics to user-level behavioral evidence, with controls intended to reduce sensitive-data capture.

pros

Tight linkage to analytics

Session replays can be used in the context of Amplitude’s event-based analytics, which helps teams move from a funnel or cohort view to specific user sessions. This reduces the need to export data between separate tools for investigation. It also supports workflows where teams start with a metric change and then review representative sessions to understand why.

Web and mobile coverage

Amplitude Session Replay is designed to support both web and mobile app experiences, which is important for teams with cross-platform products. This can simplify governance and analysis compared with running separate replay tools per platform. It also enables consistent investigation practices across product surfaces.

Privacy and masking controls

The product includes controls to help prevent capture of sensitive information (for example, masking or blocking certain elements/fields). These features support internal privacy reviews and reduce risk when sharing replays across teams. They are particularly relevant for organizations operating under stricter compliance requirements.

cons

Best value inside Amplitude

The strongest workflows depend on using Amplitude’s broader analytics environment, which can increase switching costs for teams standardized elsewhere. Organizations that only need standalone replay may find the overall platform footprint heavier than point solutions. This can affect procurement and implementation decisions for smaller teams.

Data volume and cost tradeoffs

Session replay generates large volumes of data, which can affect storage, retention, and pricing depending on plan and usage. Teams often need to sample sessions, limit capture to key flows, or shorten retention to control spend. These tradeoffs can reduce coverage for long-tail issues.

Implementation and governance effort

Deploying replay typically requires engineering work to instrument SDKs, validate performance impact, and configure masking rules. Ongoing governance is needed to ensure new UI elements and form fields remain properly protected. This can slow rollout in highly regulated environments or complex applications.

Plan & Pricing

Plan Price Key features & notes
Starter Free Includes Session Replay (monthly sessions: 1,000; retention: 1 month). Starter limits shown on pricing page: 10K MTUs, up to 10M events, out-of-the-box analytics & templates, unlimited feature flags, Web Experimentation, AI Feedback, unlimited sources/destinations.
Plus From $49 / month (pay annually) Includes Session Replay (monthly sessions: 10,000; retention: 1 month). Plus limits: up to 300K MTUs or 25M events; unlimited product analytics, behavioral cohorts, feature tagging, segmentation for Web Experimentation, custom audiences & syncs, online customer support. Pricing uses MTU-based model (pricing calculator shows example rate $0.049 per MTU for the Plus plan).
Growth Custom (contact sales) Growth plan: custom MTU/event volume. Session Replay: custom monthly sessions and extended retention (3–12 months) — Session Replay may be available as an add-on/expanded capacity for Growth customers. Contact sales for volume/retention options.
Enterprise Custom (contact sales) Enterprise: custom MTU/event volume and enterprise features (advanced data & permission controls, SLAs, assigned account manager). Session Replay: custom capacity and retention (3–12 months); contact sales for pricing and SLA details.

Seller details

Amplitude, Inc.
San Francisco, CA, USA
2012
Public
https://amplitude.com
https://x.com/amplitude
https://www.linkedin.com/company/amplitude-analytics/

Tools by Amplitude, Inc.

Amplitude Feature Experimentation
Amplitude Web Experimentation
Amplitude Analytics
Amplitude Session Replay
Amplitude Activation
Amplitude Guides & Surveys

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