Wix Studio
Landing page builders
E-commerce platforms
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- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$19 per month
Free TrialFree version
Small
Medium
Large
- Retail and wholesale
- Accommodation and food services
- Information technology and software
What is Wix Studio
Wix Studio is a website building and web design platform aimed at agencies, freelancers, and in-house teams that create and manage multiple client sites. It provides a visual editor with responsive layout controls, reusable components, and collaboration features, alongside hosting, domain management, and publishing workflows. The product also connects to Wix’s broader ecosystem for e-commerce, marketing, and integrations, allowing teams to extend sites with apps and automations.
Advanced responsive design controls
Wix Studio includes breakpoint-based responsive editing and layout tools designed for building sites that adapt across devices. It supports reusable sections/components and style management to keep multi-page sites consistent. This is useful for teams delivering client work where design changes must propagate predictably across templates and pages.
End-to-end site operations
The platform bundles site building with managed hosting, SSL, domain connection, and deployment/publishing workflows. It centralizes ongoing maintenance tasks such as updates, backups/restore options (where available in Wix tooling), and performance monitoring features within the Wix environment. This reduces the need to assemble separate infrastructure components for typical small-to-mid sized web projects.
Ecosystem for commerce and marketing
Wix Studio can be paired with Wix eCommerce capabilities and a marketplace of apps/integrations to add bookings, payments, forms, and marketing functions. This helps teams implement common growth and lead-capture patterns without custom development. Compared with marketing-suite-first tools in the reference set, Wix Studio is oriented around the website as the primary system of record for content and experiences.
Less control than custom stacks
Although it offers developer-oriented options within Wix, the platform remains a managed environment with constraints on server-side control and deep infrastructure customization. Organizations that require bespoke architectures, uncommon frameworks, or strict deployment pipelines may find the model limiting. Portability can also be a concern if a team later wants to move the site to a different hosting/CMS stack.
Complexity for simple landing pages
For teams that only need lightweight landing pages and basic lead capture, Wix Studio’s broader site-building and management feature set can be more than necessary. Users may spend time configuring design systems, breakpoints, and site structure that simpler tools abstract away. This can increase setup time for single-campaign pages compared with more narrowly scoped landing page builders.
Costs can rise with scale
Pricing can increase as teams add more sites, higher-tier features, additional collaborators, or app subscriptions from the Wix marketplace. Agencies managing many client properties may need to monitor plan selection and add-ons to avoid unexpected recurring costs. Budget predictability can be harder when functionality depends on multiple paid extensions.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Basic | $19 per month | Free domain for 1 year; Site analytics; 1,500 CMS items; 3 site collaborators; 10 GB media storage; (Wix notes Basic/Matriz does not support payments). |
| Standard | $27 per month | Accept payments; Free domain for 1 year; Site analytics; 4,000 CMS items; 5 site collaborators; 50 GB media storage. |
| Plus | $34 per month | Priority support; Accept payments; Free domain for 1 year; Site analytics; 20,000 CMS items; 10 site collaborators; 120 GB media storage. |
| Elite | $159 per month | Dedicated data infrastructure; Priority support; Accept payments; Free domain for 1 year; Custom analytics; 500,000 CMS items; 100 site collaborators; Unlimited media storage. |
| Enterprise | Custom pricing | Enterprise solution with multi-site management, SSO, centralized billing, dedicated success manager — contact Wix sales for details. |
Seller details
Wix.com Ltd.
Tel Aviv, Israel
2006
Public
https://www.wix.com/
https://x.com/Wix
https://www.linkedin.com/company/wix-com/
