fitgap

Zoom Events and Webinars

Event management platforms
Event marketing software
Event registration and ticketing software
Lead retrieval software
Virtual event platforms
Webinar platforms
Event management software
Event booking software
Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
Pay-as-you-go
Free Trial
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Real estate and property management
  2. Construction
  3. Manufacturing

What is Zoom Events and Webinars

Zoom Events and Zoom Webinars are Zoom products for running virtual and hybrid events, including webinars, multi-session events, and large-scale broadcasts. They support event setup, registration, attendee communications, and live delivery using Zoom’s meeting and webinar infrastructure. Typical users include marketing teams, event organizers, and internal communications teams that need a familiar video experience and integrations with common business tools. The offering differentiates through tight coupling with the Zoom client, scalable webinar delivery options, and Zoom’s broader platform features (e.g., SSO, reporting, and integrations).

pros

Mature webinar delivery stack

The product builds on Zoom’s established webinar and video infrastructure, which many organizations already use for internal and external communications. It supports common webinar controls such as panelist/attendee roles, Q&A, polling, and moderated participation. This reduces operational friction for teams that already standardize on Zoom for meetings and webinars.

Integrated registration and access

Zoom Events provides built-in registration flows and attendee access tied to Zoom identities and links, which can simplify joining and reduce support overhead. Hosts can manage sessions, speakers, and basic event communications from within the Zoom ecosystem. For organizations already using Zoom accounts and admin policies, this can streamline governance and user provisioning.

Enterprise admin and security options

Zoom supports enterprise controls such as SSO/SAML, account-level settings, and administrative management that can be important for regulated or large organizations. Event delivery inherits Zoom’s security and compliance features available to the customer’s plan and configuration. This can be a practical advantage versus event tools that require separate identity, policy, and device management.

cons

Event marketing depth varies

Compared with dedicated event marketing suites, campaign orchestration and advanced marketing automation features may require integrations with external systems. Lead capture, segmentation, and nurture workflows typically depend on CRM/marketing automation connectors rather than being fully native. Teams running complex multi-channel event marketing programs may need additional tooling.

Ticketing and commerce limitations

While Zoom Events supports registration and paid events, organizations with sophisticated ticketing needs (complex fee structures, seating, onsite scanning, or extensive promoter/affiliate models) may find gaps. Some commerce and attendee management requirements can require third-party platforms or custom processes. This is most noticeable for public, high-volume ticketed events.

Hybrid and onsite tooling gaps

For hybrid events, onsite logistics such as badge printing, check-in hardware support, exhibitor lead retrieval workflows, and venue operations often require complementary solutions. Reporting is strong for webinar engagement, but end-to-end event operations across onsite and virtual touchpoints may not be fully covered in one console. Organizations running large conferences may need additional event operations software.

Plan & Pricing

Pricing model: Mixed — Subscription (monthly or annual licenses) + Pay-as-you-go (pay-per-attendee credit packs).

Free tier/trial (official statements): The vendor documents a time-limited trial option for direct-sale trial users of Zoom Webinars Plus / Zoom Events (trial features and duration shown in product release notes). See notes below.

Subscription (high-level, official): Zoom lists product pages for Zoom Webinars, Zoom Webinars Plus, Zoom Sessions, and Zoom Events and indicates pricing varies by attendee capacity and billing cadence (monthly or annual). The public product/pricing pages direct customers to an interactive pricing selector or to contact sales for capacity-based pricing; exact capacity-tier prices are presented via the pricing selector on the official pricing page. (See official pricing page link.)

Pay-as-you-go (official): Zoom Events/Sessions offer a Pay-Per-Attendee (credit) option (credits valid for 12 months) so hosts can buy attendee credits rather than an annual unlimited license. The vendor states PPA (pay-per-attendee) credits are available and configurable via the pricing selector.

Example official price references (from Zoom-owned pages):

  • Zoom Webinars — "Starting from $690/year" (Zoom.com product blog listing "Starting price").
  • Zoom Webinars Plus — "Starting from $114.99/month" (Zoom.com product blog listing "Starting price").

Discount/options (official): Annual vs monthly billing indicated; volume/enterprise/partner discounts and custom pricing require contacting Sales. Pay-per-attendee credit bulk purchases reduce per-attendee cost (exact scale shown in the pricing flow).

Notes / limitations: The primary official pricing page uses an interactive selector (plan and attendee capacity) to show current rates; many product pages and support articles reference that pricing varies by capacity and recommend contacting sales or using the pricing selector. Where the official pages show trial availability, it is for direct-sale trial users (release notes and KBs). The vendor does not expose a single static, fully-detailed public table of every capacity/plan price in plain HTML; prices are surfaced through the pricing selector or via contact with Sales.

Seller details

Zoom Video Communications, Inc.
San Jose, CA, USA
2011
Public
https://www.zoom.com/
https://x.com/Zoom
https://www.linkedin.com/company/zoom-video-communications/

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