fitgap

CM.com

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
Take the quiz to check if CM.com and its alternatives fit your requirements.
Pricing from
Pay-as-you-go
Free Trial
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Accommodation and food services
  2. Retail and wholesale
  3. Media and communications

What is CM.com

CM.com is a communications platform that provides APIs and applications for messaging, voice, and conversational customer interactions across channels such as SMS, WhatsApp, and RCS. It is used by product teams, marketers, and customer service/operations groups to send notifications, run campaigns, and automate two-way conversations with customers. The platform combines CPaaS capabilities (connectivity, routing, compliance tooling) with higher-level tools for conversational commerce and customer engagement workflows.

pros

Broad channel coverage

CM.com supports multiple business messaging channels, including SMS, WhatsApp Business, and RCS, which helps teams standardize outbound and conversational messaging in one platform. This reduces the need to manage separate providers per channel. It also supports use cases spanning notifications, marketing messages, and two-way customer conversations.

API plus application options

The product offers developer-oriented APIs alongside packaged applications for campaign execution and conversational flows. This allows organizations to start with out-of-the-box tooling and later move to deeper integrations as requirements mature. It also supports integration patterns common in customer engagement stacks (e.g., triggering messages from business systems).

Conversational commerce focus

CM.com positions conversational interactions as a core workflow, not only as message delivery. Features oriented to chat-based customer journeys can support lead capture, order updates, and service interactions within messaging channels. This can be useful for teams that want to connect messaging with commerce or service processes rather than run one-way messaging only.

cons

Complexity across product lines

Because CM.com spans CPaaS, messaging apps, and commerce-oriented workflows, the overall product surface area can be broad. Organizations may need additional time to select the right modules and define ownership between marketing, service, and engineering. This can increase implementation effort compared with narrower, single-purpose tools.

Channel constraints and policies

WhatsApp and RCS capabilities depend on channel rules, template approvals, and regional availability that are outside the vendor’s direct control. Message types, opt-in requirements, and throughput limits can affect campaign design and automation. Teams often need governance and compliance processes to operate these channels at scale.

Voice may be secondary

While CM.com includes voice capabilities, many buyers evaluate it primarily for messaging and conversational channels. Organizations with advanced contact-center telephony requirements (deep agent tooling, workforce features, or complex call routing) may need additional systems. This can lead to a multi-vendor architecture for voice-heavy environments.

Plan & Pricing

CM.com — Official pricing summary

Connections (subscription — tiered)

Plan Price Key features & notes
Go €49 per month Connect to your first channel (choose from available channels). Entry-level subscription.
Basic €149 per month Expand reach; add extra channels; more features than Go.
Advanced €499 per month Scale conversational strategy; additional capabilities and channels.
Pro €1,499 per month Enterprise-grade; full platform capabilities and SLAs.

(From CM.com Connections subscriptions page — prices shown on vendor site.)

Mobile Marketing Cloud (tiered / subscription)

Plan Price Key features & notes
Advanced From €315 per month CDP, real-time segmentation, multichannel campaigns (email, WhatsApp, SMS, push), landing pages, campaign automation.
Pro Price on request Advanced features + web tracking, basic AI recommendations, product feed integration, on-site personalization.
Enterprise Price on request Custom AI recommendations, predictive personalization, custom ML models, enterprise support & SLAs.

(From CM.com Mobile Marketing Cloud pricing page.)

Sign (e-signature — mixed usage & subscription)

Plan / Option Price Key features & notes
Pay-per-document (baseline) €2.00 per document No monthly fee required (GO usage); basic editor, branding, templates.
Bundle Subscription (from) €29.95 per month (from 20 docs/month) API access, QES, integrations, optional support add-ons; out-of-bundle docs charged at baseline price.

(From CM.com Sign pricing page.)


Usage-based / Pay-as-you-go products (labeled format)

Voice (SIP Trunking / Voice API) Pricing model: Pay-as-you-go (per-minute rates; billed per second). Free tier/trial: N/A (account shows price lists inside Voice Management app). Example costs: Italy – €0.0029 / minute (listed as a starting rate); Netherlands – €0.0075 / minute; United Kingdom – £0.0040 / minute. Discount options: Volume/contract pricing and custom price lists available through account / sales. Full pricelist available inside Voice Management app or via contact. Notes: Some surcharges (e.g., NON-EER to EER calls, invalid CLI) are documented; billing granularity and special rates explained in Knowledge Center.

SMS / Messaging (SMS Gateway & Business Messaging API) Pricing model: Pay-as-you-go (per message / per destination). Free tier/trial: CM.com advertises free trials for messaging (e.g., "Start Messaging Trial"). Example costs: Pricing varies by destination; volume discounts from 50,000 messages noted. Exact per-destination rates are shown in account/pricelist. Discount options: Volume discounts and enterprise pricing via sales.

WhatsApp Business (Business Platform & Marketing via Mobile Marketing Cloud) Pricing model: Mixed — subscription options (monthly plans) and conversation/message-based billing depending on chosen model. Free tier/trial: Not a permanently free tier; trials available via related products (e.g., Mobile Marketing Cloud). Example costs (as listed on CM.com pages):

  • Monthly Users model — From €99 per month (listed on vendor site in regional pages).
  • Conversations model — From €79 per month (listed on vendor site in regional pages).
  • Message-based option — pay-per-message/conversation (exact fees vary by region and Meta/WhatsApp pricing changes). Notes: CM.com directs customers to pick the messaging subscription model that fits needs and to contact sales for detailed pricing and for larger volumes.

RCS for Business / Other Channels Pricing model: Channel- and region-dependent; usually pay-as-you-go or included in Connections subscriptions. Exact RCS pricing referred to in channel pages or via sales.


Notes & caveats (from official CM.com pages):

  • Many channel-specific and country-specific rates are available inside customer apps (Voice Management, Channels app) or require contacting sales; some plans list "Price on request".
  • Several CM.com products offer a free trial (14-day trial referenced for some marketing/AI/email products).
  • Full, up-to-date per-destination/message/voice pricelists are presented in customer portals (Voice Management app / Purchase Prices) or via the vendor's sales team.

Seller details

CM.com N.V.
Breda, Netherlands
1999
Public
https://www.cm.com/
https://x.com/cmcom
https://www.linkedin.com/company/cm-com/

Tools by CM.com N.V.

CM.com One Time Passwords API
CM.com IBAN Verification
CM.com iDIN
CM.com Sign
CM.com Mobile Marketing Cloud
CM.com
CM.com Mobile Service Cloud

Best CM.com alternatives

Sendbird
Plivo
Telnyx CPaaS
Ozeki SMS Gateway
See all alternatives

Popular categories

All categories