CINC
Real estate CRM software
Real estate marketing software
Real estate software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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What is CINC
CINC is a real estate CRM and lead generation platform designed for residential real estate teams and brokerages. It combines a contact database, lead routing, and follow-up automation with marketing tools such as IDX websites and online advertising services. The product is typically used to capture and nurture buyer and seller leads, manage agent pipelines, and track performance through reporting.
Integrated CRM and lead capture
CINC combines CRM functionality with lead capture from IDX websites and digital advertising programs in a single system. This reduces the need to stitch together separate tools for website leads, routing, and follow-up. Teams can centralize contact records, communication history, and pipeline status for day-to-day sales execution.
Lead routing and automation
The platform supports automated lead distribution and follow-up workflows that help teams respond quickly and consistently. It provides tasking and communication tools intended to standardize outreach across multiple agents. This is useful for teams that need governance over speed-to-lead and assignment rules.
Team performance visibility
CINC includes reporting and dashboards geared toward monitoring lead flow, agent activity, and conversion outcomes. Managers can use these views to identify bottlenecks in the funnel and compare performance across sources. This supports operational oversight for brokerages running centralized marketing.
Real estate specific focus
CINC is built primarily for residential real estate lead generation and sales follow-up. Organizations with broader property operations (for example, full property management accounting or facilities workflows) typically need additional systems. This can limit suitability for firms seeking an all-in-one platform beyond sales and marketing.
Complexity for smaller teams
The combination of CRM, routing rules, automation, and marketing components can require setup and ongoing administration. Smaller teams or solo agents may not use enough of the feature set to justify the operational overhead. Adoption often depends on consistent process enforcement and training.
Marketing services dependency
Some value is tied to the product’s website and advertising-related components rather than CRM alone. If a brokerage prefers to run marketing through separate vendors or existing web infrastructure, overlap can occur. This can lead to duplicated costs or a need to integrate external lead sources carefully.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Solo | Request pricing (not publicly listed) | 1 user. Core features: CRM, AutoTracks, Mobile Apps, Landing Pages, Seller Suite, basic lead routing. Pricing must be requested from CINC. |
| Ramp | Request pricing (not publicly listed) | Up to 4 users. Advanced features vs Solo; includes more team-focused tools. Pricing must be requested from CINC. |
| Pro | Request pricing (not publicly listed) | Up to 49 users. Most popular plan; advanced lead routing, integrations, expanded features. Pricing must be requested from CINC. |
| Select | Request pricing (not publicly listed) | 50+ users. Enterprise-level plan with custom features and pricing; contact sales. |
Additional vendor-listed charges / add-ons (publicly disclosed on CINC site):
- CINC AI: "This monthly fee will start at $200/month." (CINC site).
- Dialer: "3 lines for $75/mo" (listed on CINC pricing page).
- Lead generation ad spend is separate and billed in addition to platform subscription; CINC promotes a $3,000 lead gen offer for new clients and asks users to request pricing for specific offers.
Notes: The vendor’s official pricing pages require contacting CINC/sales for plan pricing; the base plan prices are not published on the public site and must be requested.
Seller details
Chime Technologies, Inc.
Draper, Utah, United States
2011
Private
https://www.cincpro.com/
https://x.com/CINCpro
https://www.linkedin.com/company/chime-technologies-inc-
